10 Things We Didn't Know A Week ago [Week 48]

by Ruud Hein November 30th, 2012 
  1. Smartphone penetration in Europe's 5 (France, Germany, Italy, Spain and UK) is at 53.7%.
    (comScore)
  2. Bing goes all out with anti-Google Scroogled site.
    scroogled
    What is Scroogled?
    image
    Curious to know how Google went from search to paid shopping results? Read the Bing Timeline PDF
    (Scroogled.com via Time)
  3. 80% of US cell phone owners text. 50% send email with it. 44% shoot video. None make coffee with it. Wrong.
    (PEW via NY Times)
  4. Consumers aged 35-54 (Generation X) want you to be authentic.

    "Both Gen X men and women prefer a calm, safe approach in advertising, while Generation Y prefers high-energy, extreme scenarios."
    Nielsen

    genx-men-women 

  5. This baby is named Hashtag. Seriously.
    hashtag
    (via Daily Dot)
  6. Google owns 93% of search in Europe.
    (via New York Times)
  7. Google+ has 400 million users.
    (via CNet)
  8. Yahoo has over 700 million users.
    (via CNN)
  9. Women are the main technology users.

    "We had this fascination with what the youths are doing and this notion that technology was being used by men. The data just didn't reflect that. When you look the globe over, women are 44 to 45 percent of the world's Internet users. They spend more time online than men–17 percent more a month. If you look at social-networking sites on a global scale, women are the vast majority on most sites [...]

    Same with things like Skype, whose average user is 20-to-30-something, college -educated, female. If you look across the sale of e-readers, those are vastly driven by women. The same with downloading books, which is a lucrative space right now. If you look at smartphone data, again, women are about half the users on the planet, but spend more time talking, texting, and using location-based services than their male counterparts. When I put all that together, I had this moment of going, What? What is it that makes people think we're not using the technology?"
    Genevieve Bell, Intel researcher

  10. PeopleBrowsr wins temporary restraining order forcing Twitter to give it full "firehose" access.

    PeopleBrowsr has built its business and invested over $5 million and 30,000 hours developing products that rely on the full Firehose, because Twitter had repeatedly and consistently promised that it would maintain an open ecosystem for its data, and "would not use its control over data to pick which companies can succeed and by removing access create losers," according to the complaint.
    Computerworld

Ruud Hein

My paid passion at Search Engine People sees me applying my passions and knowledge to a wide array of problems, ones I usually experience as challenges. People who know me know I love coffee.

Ruud Hein

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5 Responses to “10 Things We Didn't Know A Week ago [Week 48]”

  1. Jonny Ross says:

    I just love these posts!!! Who would name a baby hashtag!!! Brilliant!

    Jonny

  2. Jonathan says:

    Hi there. I can totally relate to No9 Women are the main technology users. My business partner runs rings around me when it comes to WordPress and analytics etc. She is certainly more switched on than I was – so I'm now running to catch up… Great posts by the way. And Hashtag is a pretty cool name LOL. Cheers, Jonathan