Are You Using Social Media Effectively For Your Ecommerce Business?

Facebook, Twitter, Instagram, YouTube, and LinkedIn have become almost ubiquitous in our daily lives. The effect is so strong that today it is imperative for businesses to have a social presence. Yet, not all are using the true potential of [...]

By |February 5th, 2016|Social Media Marketing|0 Comments

15 Chrome Extensions Social Media Marketer Must Have In Their Toolbox

Being a good juggler should probably be one of the necessary qualifications for a social media manager. Managing multiple social media accounts, keeping them updated, finding content for each of them and engaging with the audience; all of it can [...]

By |February 4th, 2016|Social Media Marketing|0 Comments

Finding Pages With Duplicate Or Thin Content Using A1 Website Analyzer

The larger and older the website you're working on, the harder it becomes to find duplicate content and thin content.

Add external duplication to (too much) internal duplication and your site can be demoted or even completely filtered out in search [...]

By |February 3rd, 2016|SEO|0 Comments

Influencer Marketing 101 – How to Identify and Track Influencers (Part 1)

"Turn strangers into friends

Turn friends into customers

And then... do the most important job:

Turn your customers into salespeople."
Seth Godin - Flipping The Funnel

This timeless quote is the foundation upon which influencer marketing is built. While a business may enjoy a countless [...]

By |February 2nd, 2016|Lead Nurture & Marketing Automation, Marketing|0 Comments

21% of Canadians Would Never Buy From An American Retailer [Study]

Here at Search Engine People, we're always curious about how consumer habits differ between Canada and the United States - and how our clients can take advantage of this information. As part of our ongoing study into shoppers' willingness to [...]

By |February 1st, 2016|SEO|0 Comments

5 Points Not To Overlook In A Technical SEO Audit

How well prepared are you for a technical site audit?

Here are some here are 5 points not to miss.
1. Take Mobile Optimization To The Next Level
Mobile is critical for your business. More than half of the search queries that Google [...]

By |January 29th, 2016|SEO|0 Comments

15 Quick Ways to Check The Health of Your SEO Program

 

If you are running an SEO program, you are in for a long haul. Sometimes, it takes from 6 months to a year to see a slight improvement in online visibility attributable to SEO efforts. You do not need [...]

By |January 28th, 2016|SEO|0 Comments

How to Create High-Quality Blog Graphics

Creating high-quality blog graphics is an integral part to producing a catchy, highly shareable post.

According to media theorist John Berger, in his book Ways of Seeing, "Seeing comes before words." This statement supports the assertion that high-quality [...]

By |January 27th, 2016|Content|2 Comments

Develop A Trusted Business Twitter Account In 10 Minutes A Day

 

A source for breaking news, a river of conversation, and a place to build your authority. Twitter is all of these things and more, but for anyone looking to develop trust on the network, it can seem like a [...]

By |January 26th, 2016|Social Media Marketing|0 Comments

The Reasons To Add Apple Maps To Your Digital Strategy

Why should your business consider Apple Maps into it’s digital strategy?

Every business wants to grow and in a nutshell, there are only two ways to increase your business: Increase your share of the pie Increase the [...]

By |January 20th, 2016|Marketing|0 Comments