Google to be featured on 60 Minutes Sunday

by Donna Fontenot December 31st, 2004

According to CBS News, Google will be a feature story on 60 Minutes this Sunday, January 2, 2005. "The company that began as a school project six years ago is now worth about as much as Ford and General Motors combined. Lesley Stahl and 60 MINUTES cameras take viewers inside the campus of this Silicon [...]

Birthdays and Betas

by Donna Fontenot December 30th, 2004

According to InsideGoogle, Froogle turned two this month, but is still in beta. Today is my birthday, and I am a bit older than 2, but I still consider myself in beta as well. Especially, my SEO self. SEO in many ways is like a product that is in perpetual beta. The tasks are never [...]

SEO Scoop gets a facelift

by Donna Fontenot December 29th, 2004

If you have been here before, then the first thing you will notice today is that SEO Scoop has changed its look. I have been wanting to do this for a while, but could never decide what I wanted to do with it. I finally made a decision, and this is the result. Hope you [...]

How obvious is your topic?

by Donna Fontenot December 28th, 2004

Try this little on-page SEO experiment. Go to a page on your website that you are actively promoting but are having trouble ranking. Have your mother or grandmother or some non-techy friend look at the page. Give them only about 5 seconds to glance at it. Now close the browser and ask the person what [...]

Warning – new PHP worm even worse than last

by Donna Fontenot December 27th, 2004

A php Internet worm released on 12/25/2004 that doesn't use php bulletin boards – it attacks ALL php scripts/pages which are vulnerable to a File Inclusion Flaw – is being called PHPInclude.Worm. Please go to http://isc.sans.org for more info on how this might affect you. One thing that should be noted… When I did a [...]

Comprehensive keyword research tool

by Donna Fontenot December 26th, 2004

An excellent new free tool has hit the SEO scene that gives a comprehensive view of keyword search terms, using both Wordtracker and Overture data. This tool goes beyond what I have seen in any other similar tool. As you can see from the screen shots below, using the keyword phrase "coffee beans", a wealth [...]

Happy Holidays!

by Donna Fontenot December 24th, 2004

Forget SEO for a couple of days. Enjoy the time with your family and friends. May you all have a joyous holiday, filled with love, laughter, and good cheer.

Defining your product can bring search traffic

by Donna Fontenot December 23rd, 2004

Users often hear a term that is new to them. Something about what they heard makes them curious, so they head off to their favorite search engine and type in "What is [search term here]?" If you have a product or topic whose definition may be not be common knowledge, consider creating a page (or [...]

Search engines, bugs, and ethics

by Donna Fontenot December 22nd, 2004

You will often see the argument that [insert search engine here] owes webmasters nothing, and that they can do whatever they want with their results. Therefore, webmasters should not complain about bugs that prevent their websites from ranking. I suppose that, legally, this is true. I imagine that any attempted lawsuit would likely be defeated. [...]

Gigablast lets you create your own topical search engine

by Donna Fontenot December 21st, 2004

Want a great service to offer your site users? I love this idea from Gigablast. According to them, "you can create your own topic specific search engine in minutes. Gigablast's revolutionary, new technology allows you to create a list of up to 200 web sites (or subsites) and a search box that searches just those [...]