Sharing knowledge: inevitable and recommended!

The effects of sharing knowledge on your own blogs and other's.
By |December 1st, 2010|Content|Comments Off on Sharing knowledge: inevitable and recommended!

Messaging Etiquette for Social Media

Stories abound of people tossed headfirst into a sea of drama because some well-meaning friend left an inappropriate message on their Facebook wall. Consider, for example, the friend who tags you in a photo from a wild house party " [...]

By |December 1st, 2010|Social Media Marketing|2 Comments

Official Antitrust Investigation Into Google Launched #Europe

The four key allegations the European Commission will investigate and Search Engine People's preliminary verdict for each of them.
By |November 30th, 2010|Content|5 Comments

The Agency SEO Process – Part 2

Putting efficient agency-style processes in place and executing them.
By |November 30th, 2010|SEO|1 Comment

Monitor SEO Projects with Google Analytics Custom Segments

It's no surprise that the paid search reports in Google Analytics encourage and help you to slice and dice your data using multiple dimensions. But for unpaid search you get the keyword and the search engine and... well, that's it. [...]

By |November 29th, 2010|Analytics & ROI Analysis|Comments Off on Monitor SEO Projects with Google Analytics Custom Segments

3 Ways Social Influence Scores Miss the Mark

The measurement of an individuals online influence is valuable knowledge. Yet lets not lose sight of the fact that size of audience, amplification probability and network influence are advertising metrics which do not take into consideration the relationship the individual [...]

By |November 28th, 2010|Social Media Marketing|3 Comments

How to Leverage Targeted Keywords Properly

You may be able to improve traffic and rank higher in the search engine results pages within a month or two by following these SEO tips.
By |November 26th, 2010|SEO|Comments Off on How to Leverage Targeted Keywords Properly

Facebook Impressions for Pages – Give Your Fans What They Want

Facebook page admins may have noticed something new under their posts lately. Facebook Insights launched a new feature for page admins, so that they can see impressions and feedback on each post.
By |November 25th, 2010|SEO|39 Comments

4 Advanced Segments For Tracking Social Media in Google Analytics

Google Analytics is an extremely powerful tool - especially if you look beyond the standard reports. You can even use Google Analytics to gauge your social media efforts, and here are 4 advanced segments that you can create in GA to do just that.
By |November 25th, 2010|SEO|7 Comments

What Would Google Do?

Top SEO's and Google insiders recommend to take a long term view when working on your site; to stop chasing the algorithm and instead go where Google's going to be. But where is that?
By |November 25th, 2010|SEO|2 Comments