How To Track and Identify Your Social Media Wins

by Mike Wilton February 21st, 2013

By now you know your business needs to get involved with this wild and crazy thing they call social media. You've forged a Facebook page, tinkered with tweets, and lit up LinkedIn, but is it actually working? How do you know if that latest photo of grumpy cat you shared resonated with your audience? It [...]

How To Add Rich Markup To A Page #microdata

by Alexander Zagoumenov February 21st, 2013

What is rich markup? Rich markup on a page results in a rich search snippet on Google SERPs. According to GWT: Rich Snippets Guidelines Rich snippets are designed to summarize the content of a page in a way that makes it even easier for users to understand what the page is about in our search [...]

Why You Should Be Remarketing Your Business Online

by John Rampton February 20th, 2013

Any business that wants to get real with their online marketing needs to be remarketing itself online. You know when you go to a website then you see their ads follow you around the web, that's Google Remarketing. In this post I will teach you why should should be remarketing your business online and how [...]

How To Write And Publish Your Ebook In 14 Steps

by IrishWonder February 20th, 2013

Even before content marketing became all the rage, one particular form of content marketing has been already making rounds for quite a long time, and that form is ebook marketing. Ebooks have been used since early days of online marketing as a way to attract potential customers' attention, as a way to push affiliate offers, [...]

Bare Bones Link Building Advice

by Nick Stamoulis February 19th, 2013

In an interview I did with link building expert Eric Ward, he and I discussed whether the Google Penguin update would make site owners pay serious attention to their link building efforts. After all, recovering from a penalty is no easy or short-term task"now that Google is really cracking down on sites they find guilty [...]

Blogging consistently is a real challenge for anyone busy with, well, a business. Resolving to produce more content is one thing, but finding a way to make it happen is quite another. Here are some simple solutions to help make a reluctant blogging habit easier to form. But first… What Makes a Habit? I'm about [...]

So to make your life a "little" easier, here's a simple, effective way to increase your website's visibility in the shortest amount of time. The process is the oldest business strategy to date: analyze the leading competitors in the market. These websites have already done most of the heavy lifting to get where they are [...]

Blogging service Posterous closes. It's taking 15 million blogs with 63 million pages down with it. Any service, any business, can fail at any time. Yours can too – but only you have your best interest in mind. Others will throw you under the bus, and drive it, as long as that serves their business [...]

Track Link Building Outreach like a Boss with Evernote

by Vincent Clarke February 18th, 2013

Evernote is considered the king of personal productivity software among technology nerds, and for a good reason. It is an elegant, minimalist, and extremely flexible application with native desktop and mobile clients, as well as a web client. With Evernote, all of your bases are covered when it comes to inputting all of your stuff. [...]

Shift To Local Internet Marketing Continues To Grow In 2013

by Chris Marentis February 15th, 2013

Based on a recent study of large businesses and national brands conducted by Balihoo (a local marketing firm), it has become apparent that businesses will continue to focus more of their marketing efforts in 2013 on local internet marketing. Over 90% of these businesses and brands project that in 2013 they are likely to maintain [...]