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	<title>Comments on: 5 More Ways To Get What You Want As An In-House Social Media Marketer</title>
	<atom:link href="http://www.searchenginepeople.com/blog/5-more-ways-to-get-what-you-want-as-an-in-house-social-media-marketer.html/feed" rel="self" type="application/rss+xml" />
	<link>http://www.searchenginepeople.com/blog/5-more-ways-to-get-what-you-want-as-an-in-house-social-media-marketer.html</link>
	<description>Canada's Search and Social Media Authority</description>
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		<title>By: Parka</title>
		<link>http://www.searchenginepeople.com/blog/5-more-ways-to-get-what-you-want-as-an-in-house-social-media-marketer.html#comment-15016</link>
		<dc:creator>Parka</dc:creator>
		<pubDate>Fri, 04 Dec 2009 19:15:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=5465#comment-15016</guid>
		<description>Kristy, I like point #7, Make Friends Everywhere. Friendship goes both ways, but it should always start with me. If I&#039;m a true friend, I can pretty much be sure that those I demostrate friendship to will be a true friend back. I don&#039;t know where I&#039;d be without my friends, as cushy as that may sound.
.-= Parka recently posted: &lt;a href=&quot;http://www.terrydean.org/sink-or-swim-desperation-marketing/&quot; rel=&quot;nofollow&quot;&gt;Sink or Swim – Desperation Marketing&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>Kristy, I like point #7, Make Friends Everywhere. Friendship goes both ways, but it should always start with me. If I&#039;m a true friend, I can pretty much be sure that those I demostrate friendship to will be a true friend back. I don&#039;t know where I&#039;d be without my friends, as cushy as that may sound.<br />
.-= Parka recently posted: <a href="http://www.terrydean.org/sink-or-swim-desperation-marketing/">Sink or Swim – Desperation Marketing</a> =-.</p>
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		<title>By: Kristy Bolsinger</title>
		<link>http://www.searchenginepeople.com/blog/5-more-ways-to-get-what-you-want-as-an-in-house-social-media-marketer.html#comment-14890</link>
		<dc:creator>Kristy Bolsinger</dc:creator>
		<pubDate>Tue, 01 Dec 2009 03:51:08 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=5465#comment-14890</guid>
		<description>@Dana - The time required to stay up to date and on top of things I believe is underestimated by many.  It is definitely a commitment but it surely pays off!

@Mack and @Megan - It is in deed important to show the numbers to the big guys upstairs.  I think it&#039;s important to balance what they want to see, with what the SM professional knows to be important.  For example, are your exec&#039;s overly concerned with follower numbers? I say give them that information but constantly be working towards educating them on how other numbers/metrics may more accurately measure success.  

Thanks everyone for the comments and feedback!!
.-= Kristy Bolsinger recently posted: &lt;a href=&quot;http://www.kristybolsinger.com/i-am-a-tool-confessions-of-a-girl-who-needs-a-raven-pubcon-t-shirt/&quot; rel=&quot;nofollow&quot;&gt;I Am A Tool: Confessions of a girl who needs a Raven Pubcon T-Shirt&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>@Dana &#8211; The time required to stay up to date and on top of things I believe is underestimated by many.  It is definitely a commitment but it surely pays off!</p>
<p>@Mack and @Megan &#8211; It is in deed important to show the numbers to the big guys upstairs.  I think it&#039;s important to balance what they want to see, with what the SM professional knows to be important.  For example, are your exec&#039;s overly concerned with follower numbers? I say give them that information but constantly be working towards educating them on how other numbers/metrics may more accurately measure success.  </p>
<p>Thanks everyone for the comments and feedback!!<br />
.-= Kristy Bolsinger recently posted: <a href="http://www.kristybolsinger.com/i-am-a-tool-confessions-of-a-girl-who-needs-a-raven-pubcon-t-shirt/">I Am A Tool: Confessions of a girl who needs a Raven Pubcon T-Shirt</a> =-.</p>
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		<title>By: Megan</title>
		<link>http://www.searchenginepeople.com/blog/5-more-ways-to-get-what-you-want-as-an-in-house-social-media-marketer.html#comment-14873</link>
		<dc:creator>Megan</dc:creator>
		<pubDate>Mon, 30 Nov 2009 14:04:16 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=5465#comment-14873</guid>
		<description>I agree with Mack. Point 8 really is the key point. Providing a return on investment (be it a monetary investment or a time investment) is really all that the guys on top are bothered about. Almost ANY campaign or idea can be pushed through as long as a profit is guaranteed to be made. :)</description>
		<content:encoded><![CDATA[<p>I agree with Mack. Point 8 really is the key point. Providing a return on investment (be it a monetary investment or a time investment) is really all that the guys on top are bothered about. Almost ANY campaign or idea can be pushed through as long as a profit is guaranteed to be made. <img src='http://www.searchenginepeople.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> </p>
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		<title>By: PowerPoint Templates</title>
		<link>http://www.searchenginepeople.com/blog/5-more-ways-to-get-what-you-want-as-an-in-house-social-media-marketer.html#comment-14869</link>
		<dc:creator>PowerPoint Templates</dc:creator>
		<pubDate>Mon, 30 Nov 2009 13:34:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=5465#comment-14869</guid>
		<description>Excellent points. Its amazing I did a short demo on social media for a handful of others in charge of webmasites, they thought I was brilliant.... not hard stuff, just stuff they didn&#039;t know. Staying ahead of the curve is the best advice.
.-= PowerPoint Templates recently posted: &lt;a href=&quot;http://www.ppt-templates.net/detail.php/2830&quot; rel=&quot;nofollow&quot;&gt;Dancing Class PowerPoint Template&lt;/a&gt; =-.</description>
		<content:encoded><![CDATA[<p>Excellent points. Its amazing I did a short demo on social media for a handful of others in charge of webmasites, they thought I was brilliant&#8230;. not hard stuff, just stuff they didn&#039;t know. Staying ahead of the curve is the best advice.<br />
.-= PowerPoint Templates recently posted: <a href="http://www.ppt-templates.net/detail.php/2830">Dancing Class PowerPoint Template</a> =-.</p>
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		<title>By: Data Entry Services</title>
		<link>http://www.searchenginepeople.com/blog/5-more-ways-to-get-what-you-want-as-an-in-house-social-media-marketer.html#comment-14867</link>
		<dc:creator>Data Entry Services</dc:creator>
		<pubDate>Mon, 30 Nov 2009 11:56:01 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=5465#comment-14867</guid>
		<description>Good common sense advice.  It applies to anything you need to accomplish in the business world.</description>
		<content:encoded><![CDATA[<p>Good common sense advice.  It applies to anything you need to accomplish in the business world.</p>
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		<title>By: Mack Collier</title>
		<link>http://www.searchenginepeople.com/blog/5-more-ways-to-get-what-you-want-as-an-in-house-social-media-marketer.html#comment-14820</link>
		<dc:creator>Mack Collier</dc:creator>
		<pubDate>Sat, 28 Nov 2009 19:59:56 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=5465#comment-14820</guid>
		<description>Love #8 and showing the numbers.  THAT is a key point that so many &#039;social media evangelists&#039; miss.  The boss often won&#039;t share your enthusiasm simply because she doesn&#039;t understand the value that social media can create.

But the boss likely understands numbers, so speak in a language she understands.  You don&#039;t get support or even buy-in by convincing her to understand YOUR language, but rather by speaking in HER&#039;S.  Understand what the boss values, and show how social media creates value in those terms.</description>
		<content:encoded><![CDATA[<p>Love #8 and showing the numbers.  THAT is a key point that so many &#039;social media evangelists&#039; miss.  The boss often won&#039;t share your enthusiasm simply because she doesn&#039;t understand the value that social media can create.</p>
<p>But the boss likely understands numbers, so speak in a language she understands.  You don&#039;t get support or even buy-in by convincing her to understand YOUR language, but rather by speaking in HER&#039;S.  Understand what the boss values, and show how social media creates value in those terms.</p>
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		<title>By: Dana Lookadoo</title>
		<link>http://www.searchenginepeople.com/blog/5-more-ways-to-get-what-you-want-as-an-in-house-social-media-marketer.html#comment-14775</link>
		<dc:creator>Dana Lookadoo</dc:creator>
		<pubDate>Sat, 28 Nov 2009 02:45:18 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=5465#comment-14775</guid>
		<description>Kristy,

EXCELLENT insight in this post! I really appreciate how you touched on the human relationship aspect for successful social media. We can easily forget that it&#039;s about being a people person and not the tools!

Two take-aways I especially liked:

&quot;...be sure you have clearly defined your goals.&quot;

&quot;Do not let yourself get behind the curve. Always be aware of trending information and stay up to date on industry news.&quot;

Both of these require dedicated time. 

Thank you for taking the time to share!</description>
		<content:encoded><![CDATA[<p>Kristy,</p>
<p>EXCELLENT insight in this post! I really appreciate how you touched on the human relationship aspect for successful social media. We can easily forget that it&#039;s about being a people person and not the tools!</p>
<p>Two take-aways I especially liked:</p>
<p>&#034;&#8230;be sure you have clearly defined your goals.&#034;</p>
<p>&#034;Do not let yourself get behind the curve. Always be aware of trending information and stay up to date on industry news.&#034;</p>
<p>Both of these require dedicated time. </p>
<p>Thank you for taking the time to share!</p>
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