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Viral Content Marketing Campaign Checklist

Admit it, you’ve definitely dreamed of launching a marketing campaign that will go viral. Every business owner wants to get the boost in popularity such an accomplishment will provide, but only a few manage to succeed. Why? Surprisingly, there isn’t [...]

By | January 19th, 2017|Content|Comments Off on Viral Content Marketing Campaign Checklist

Developing Content for Niche vs. Mass Audiences

Yeast makes dough rise – without it, the bread won’t bake properly, and you’ll like have a mess on your hands. Likewise, content is a key ingredient for your content marketing business. Content adds to your credibility and relevance. If [...]

By | December 7th, 2016|Content|Comments Off on Developing Content for Niche vs. Mass Audiences

15 Tools To Manage Your Editorial Content Calendar

Content marketing has become big business. Curata's roundup of content marketing statistics reveals that: The content marketing software market will be worth $32.3 billion in 2018 88% of North American B2B marketers use content marketing B2B buyers use content for [...]

By | November 29th, 2016|Content|Comments Off on 15 Tools To Manage Your Editorial Content Calendar

Influencer Marketing 101 – Top Influencers Share Their Success Secrets [Interview] (Part 5)

The previous articles in the "Influencer Marketing 101" series covered the following areas: How to identify and track the right influencers (Part 1) Proven influencer pitching tactics (Part 2) Creative Ways to Compensate Influencers [Case Studies] (Part 3) How to [...]

By | November 8th, 2016|Content, Social Media Marketing|Comments Off on Influencer Marketing 101 – Top Influencers Share Their Success Secrets [Interview] (Part 5)