/Content

5 Ways To Create Content On A Budget

Strategic content management is a touch task: Maintaining editorial calendar, producing high-quality content and promoting it on social media and beyond - all of that takes lots of time and effort.

Hiring editors, writers and paying for tools that scale the [...]

By |July 5th, 2016|Content|1 Comment

Content: To Outsource Or Not To Outsource

Whether you need new pages written for your website, blogs on the latest industry trends, or want to refresh the content you already have, choosing who should write it can be difficult.

You need content that is appealing and readable, but [...]

By |July 1st, 2016|Content|0 Comments

Successful Content Marketing Without Writing Any Content

Successful Content Marketing without Writing Content? It’s Possible when You Follow These Tips!

Without a well-planned content marketing strategy, your business/blog/website won’t reach a great number of potential consumers. The creation and promotion of high-quality content remains an inevitable part of [...]

By |June 22nd, 2016|Content|2 Comments

The Tactical Guide To Promoting Your Content

Promoting your post is the last thing you want to do after what can potentially be hours of writing.

But it's exactly what you have to do to get the coverage you deserve.

And since so few [...]

By |June 21st, 2016|Content|2 Comments

9 Content Conversion Tips

We all know that we need useful content publishing for better SEO. According to this study content marketing generates approximately 3 times the number of leads than traditional marketing does.
“Content marketing is all that is left.”

-Seth Godin
After having developed [...]

By |June 17th, 2016|Content, Conversion Optimization|Comments Off on 9 Content Conversion Tips

How To Do A Content Gap Analysis

When you have thousands of keywords to target, focusing on 3 phrases to rank higher does not pay off as much. When you have thousands of pages on your website, optimizing a handful will have a low overall ROI. [...]

By |June 14th, 2016|Content, Inbound Marketing, SEO|1 Comment

5 Instant Content Creation Tips

Ask a marketing team what they struggle with the most and chances are good they'll say content creation.

There's also good reason why creating content remains a major hurdle for marketing teams: it is always easier said than done. At this [...]

By |June 9th, 2016|Content|Comments Off on 5 Instant Content Creation Tips

Quality Over Quantity In Personalized Digital Content Marketing

The digital marketing world is constantly changing, and innovations alter the landscape of current trends every day.

More and more, people crave a personal connection with web content, and are increasingly supporting companies who show a marked interest in the user’s [...]

By |June 7th, 2016|Content, Inbound Marketing|Comments Off on Quality Over Quantity In Personalized Digital Content Marketing

How To Create Content That Matches Your Sales Funnel

A sales funnel is the process through which a lead is acquired, nurtured, and converted into a customer.

In the shape of an inverted pyramid, leads are filtered as they progress through the funnel, en route to being turned into customers.

With [...]

By |June 3rd, 2016|Content|1 Comment

Influencer Marketing 101 – Creative Ways to Compensate Influencers [Case Studies] (Part 3)

The previous articles in the "Influencer Marketing 101" series covered the following areas:

How to identify and track the right influencers (Part 1)
Proven influencer pitching tactics (Part 2)

This comprehensive series is sequential. For maximum value, I highly recommend [...]

By |May 31st, 2016|Content, Inbound Marketing, Marketing, Social Media Marketing|Comments Off on Influencer Marketing 101 – Creative Ways to Compensate Influencers [Case Studies] (Part 3)