Many look at social media advertising and content marketing as if they were two separate concepts and approach them differently as well. The truth however, is that social media advertising wouldn't exist without content.
There is [...]
Insanity is..."doing the same thing over and over and expecting a different result." - Albert Einstein
As I compared the B2B Content Marketing 2016: Benchmarks, Budgets, and Trends North America report with the equivalent 2015 report, I was shocked to find [...]
A selection of popular news sources for bloggers. Google News
Google News brings together the latest news from over 50,000 world-wide sources. It is one of the most popular news sources for bloggers,
It is easy to set personal [...]
Video. It fills many businesses with confusion, panic and more often than not bewilderment. But video need not be something a business fears. Instead, it should be an element of online marketing you embrace. It is fun, engaging and [...]
What we're looking for is to also answer the question "how to see which pages/posts receive the most traffic". A little bit like finding popular landing pages.
E.g.: you have a site with 1000 pages that link liberally [...]
Stories are at the heart of every brand, which is why effective storytelling is crucial for engaging target audiences. Even beyond engagement, it is the most effective way to earn your prospects' trust, and by extension, their business. [...]
In case you've managed to avoid all the hype over the last ten months, Periscope is a live video streaming app available for IOS and Android in which users create live broadcasts or 'scopes' which other people can [...]
We live in a crazy world... We live in the world where everything has already been written and it's impossible to be the first to break any news or simply write about anything.
How do you make your content [...]