Friday Funnies: Web 2.0 Logo's

by Ruud Hein April 25th, 2008

I came across Martin Hardee's post on Sun's Customer Experience Blog, where he's posted a collection of Web 2.0 logos. Here's my list of the Top 5.                

Don't Forget the Images and Video

by Michael Dorausch March 18th, 2008

In his January video marketing piece, Tom Tsinas reminded us of the importance of incorporating images, audio, and video into our content. He wrote: "As search engine marketers, we all know that content is king and that content is more than just text. Images, video and audio each represent a fantastic opportunity to drive traffic [...]

Google Audio Ads Screenshots

by Dora Gedeon April 26th, 2007

Recently Google has invited us to participate in Google Audio Ads. Here are some screenshots. Cheers! Sasha

It's An Ad, Ad, Ad, Ad World

by The Guy April 26th, 2007

On the heels of the Google Doubleclick story, and the Google Clear Channel story and the Yahoo print story and the ebay TV story and the Spotrunner tv story and the… Well, you get my point. Onilne advertising is only beginning to heat up. And while traditional advertisers have their eyeballs askance and their eyebrows [...]

Or, why can't we all just get along? Is it just me or is there a big disconnect in the advertising world of late? I'm speaking of both online and offline advertising. Take, for instance, Google. Isn't it a little odd that the world's foremost brand, the company challenging not only advertising revenues but the [...]

Avatar advertising gone wild

by Donna Fontenot December 13th, 2006

Have you looked at DP (Digitalpoint) threads lately? If so, you may have gotten confused about why so many avatars all look the same. Why are there nearly 250,000 posts showing SiteSift avatars? Well, that's because Stuart McHenry had the ingenious idea of using avatars as an advertising medium. He rented the avatars of some [...]

Internet ad pricing tools

by Donna Fontenot July 27th, 2006

Update: Years later, let me add my own ad rate calculator to the list below. Occasionally, I see people asking how much they should charge for either text links or graphic ads on their site. Frankly, there really isn't a "standard" chart out there, although that would be a useful thing to have. However, I've [...]

Yahoo! overhauls online advertising program

by Donna Fontenot May 8th, 2006

Everyone and his brother is reporting about this today, but it is time that we over-report the things that Yahoo! and MSN do, to counter-balance all the over-reporting of things that Google does. Hence, I'm reporting on this, even though I wouldn't normally do so. Apparently, Yahoo! is finally going to make changes to its [...]

Ask Jeeves launching own ad network

by Donna Fontenot August 1st, 2005

I love it when search engines decide to dump their big brother partners and foray into their own space. Ask Jeeves will be launching their own advertising network mid-August. They will still display Google ads, but below their own. I assume at some point, they will dump Google ads completely. This is good news because [...]