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When Google appeared on the search engine market there was virtually nothing. People who were using HotBot were considered geek and into computers.
Search was a big business, for sure, but it wasn’t like a whole slew of large search engine companies was out there.
Search was mostly an also done. You had a portal or a whole family of sites — and search. Don’t really need search as you already offer what anyone would ever need, right? Anyway, let’s slap it on there. Bam. Search. Thanks.
by Ruud HeinSo, what are we to make of this?
Matt Cutts’ blog hacked by the French black hat group that brought us the infamous PR10 toolbar hack?
Then again, the Dark SEO Team page it links to now claims to be defaced by… Matt!
So we have two interesting options here:
by Ruud HeinThis week a for many sites relatively unknown search engine referrer put itself in the spotlight with the announcement that starting in May they will expand email storage for all of their users from 1GB to … unlimited.
Bam!
That got a lot of people’s attention: “Storage in the cloud!”, “The fight for user content!”, “Gmail left in the dust!”, “Others will soon follow!”
Which is great news for Yahoo! and almost an ode to the stealth with which they operate. Really, this is no news.
Yahoo! has been outdoing, bypassing and surpassing Google since a long, long time.
In his post Google & Behavioral Targeting on searchnewz.com, Anil Batra makes a compelling article about just how much information Google has, and from where.
It’s a fascinating read that makes perfect sense.
As Batr points out, while MSN and Yahoo are exploring behavioral targeting based on user generated data from their own sites, Google has it’s footprint in so many other places, and is cutting a much, much wider swath.
It’s a two blog day!!
Under the auspices of striking while the iron is hot, Search Engine People is beyond thrilled to announce that we are among the first, if not the first Canadian company to become Google Adwords Qualified.
Not only has Search Engine People met the minimum standard requirements for qualification, we have surpassed them. (Google requires two Google Adwords Qualified Professionals, Search Engine People has no fewer than four.)
And, ripped from the press release, in the words of my boss:
90 minutes, fifty bucks and a little bit of knowledge goes a long way towards becoming Google Adwords Certified, which The (SEP) Guy is pleased to report he in fact did yesterday.
The exam, at over 100 questions is for the most part user-friendly. And there is a handy little study guide. Of course, for the really challenging questions, there’s the thing called Google that you can search with. (I think this Internet thing is really going to catch on!)
