/Lead Nurture & Marketing Automation

Online Marketing Needs More than SEO to Succeed

While SEO is one of the most important things you can do to help your online business grow and succeed, it is only one piece of the puzzle. SEO, in conjunction with content marketing and social media marketing, form the cornerstones of a strong Internet marketing campaign. While focusing on one or two disciplines is good, integrating all three is much more valuable in the long run.
By |November 9th, 2011|Lead Nurture & Marketing Automation|2 Comments

Linkbait + Retargeting: The Greatest Win Ever?

Why should you be content with linkbait that doesn't generate sales from the traffic it attracts?
By |October 7th, 2011|Lead Nurture & Marketing Automation|2 Comments

17 Creative Ways To Promote Your Personal Brand Through Video

Creatively promote your personal brand through video.

Build a Competitive Affiliate Program

With thousands of merchants on the major affiliate networks, chances are that most vertical niches are represented. Affiliates active in these verticals will only look at a new merchant based on several criteria: trust or personal relationships with the manager, higher commission and proof of higher conversion compared to competitors.
By |April 15th, 2011|Lead Nurture & Marketing Automation|Comments Off on Build a Competitive Affiliate Program

Sales / Lead Regurgitation

"He hath swallowed down riches, and he shall vomit them up again: God shall cast them out of his belly."…Job 20:15

Recently, during timeouts at Portland Trailblazer basketball games, the team has been entertaining the crowd with […]

By |February 15th, 2011|Lead Nurture & Marketing Automation|4 Comments

Google uses Landing Page Optimization

Google is always testing. They are as much of an internet marketing company as the next website. They are for-profit. So they like to tweak their pages for better optimization... and tweak their pages they do. At this point in the game Google's tweaks are usually very minor and will often go unnoticed by most. So what is Google testing now? How are they increasing their landing page conversions? What's their CRO strategy?
By |February 10th, 2011|Lead Nurture & Marketing Automation|2 Comments

Lead Generation requires Nurturing

Lead generation is based on building long-term relationships
By |December 30th, 2010|Lead Nurture & Marketing Automation|2 Comments

How to Bring Visitors to Your Site – And 6 Ways to Keep Them There

Strategies to bring visitors to your site and ways to keep them there -- happy and all.
By |November 9th, 2010|Lead Nurture & Marketing Automation|2 Comments

How to Contribute Value to your Visitors (Using Scientifically-Proven Principles)

"7 Research-Based Principles for Smart Teaching" applied to online content
By |August 18th, 2010|Lead Nurture & Marketing Automation|1 Comment

Mapping Anchor Text To Landing Pages

No matter what your method of link building is, it's good to have an idea of your desired anchor text for each major page on your site.

Usually, if someone links to you without being asked, […]

By |July 7th, 2010|Lead Nurture & Marketing Automation|14 Comments