One of my first in-house SEO management positions was for a company called Sesame Communications in Seattle. Sesame is a leader in dental and orthodontic patient communications. They create an online presence for their clientele (dentists and orthodontists) as well [...]
Let's say you are a small business owner who wants to make their brick-and-mortar store popular online. Or, let's say you are a local SEO consultant who is helping the said owner with Internet promotion.
What marketing tools can you use [...]
It's coming; another new Google search algorithm to contend with. This time the 'Google Merchant Quality Algorithm', announced by Google's head of search spam Matt Cutts at this year's SXSW festival, aims to penalize low and poor quality [...]
Google+ Local offers the opportunity for clients to have high visibility in search engines when users search for products or services within a geographical area.
If a Google+ Local profile is optimized to its full potential businesses [...]
Whether your local internet marketing strategy includes local citations, geo-targeting, or local social media marketing, it is important to properly optimize your businesss website, when your business has more than one location. It is common knowledge among SEOs that it [...]
There has been a lot of change in the local landscape ever since Google rolled out Google+ in 2011. From Google Maps, to Google Places, to Google+ Local and Google+ Business Pages it seems near impossible to keep tabs [...]