Social Networking Going Mobile

by Tom Tsinas May 13th, 2008

In last weeks post wrote I that Local Search is predicted to be the killer app for mobile phones based on a Juniper Research report predicting that Local search is to account for 43% of cumulative mobile search advertising revenues between 2008 and 2013. Hot off the heels of this study comes a new Nielson […]

Open Source, Open Ads, Open Sesame!

by The Doug May 1st, 2008

Image Courtesy – ab initio ad infinitum So it would seem that everyone is in a race to become as transparent as possible. It has become (clearly) evident that there is more revenue potential out there by opening up everything and making it available than there is by keeping it all horded and secret and […]

Mobile Users Are Checking Out Ads

by Ruud Hein April 8th, 2008

According to a bi-annual report from Nielsen Mobile found that 58 million, or 23%, of all U.S. mobile phones users, have viewed mobile advertising in the last 1 month. Of these, 28 million subscribers say they responded to the ad in one way or another. The findings are based on a study of over 22,000 […]

Local Mobile Search Research

by Tom Tsinas November 30th, 2007

"… it's really not a matter IF the mobile phone will become the dominant internet platform any more but WHEN…" – Yahoo! analyst Russell Beattie With 15 percent of U.S. mobile subscribers accessing news and information via the mobile browser, mobile search represents a huge growth opportunity for SEOs. The Kelsey Group recently revealed that […]

Mobile Marketing Case Studies.

by Tom Tsinas November 6th, 2007

Office Depot's announcement of new mobile marketing services caught my attention today. These new services include the launch of a mobile store locator, RSS feeds, text message coupons and offers, and mobile sweepstakes capabilities. I doubt anyone's getting exited about Office Depot RSS feeds on their mobile device and I'm not alone. According to Steve […]

3 User Browsing Session Recording Apps

by Donna Fontenot November 3rd, 2007

Yesterday was all about heatmap solutions, and today it's just a bit different, but within the same realm. Seven months ago, I told you about RobotReplay, which allows you to see the actual mouse movements of a user's browsing history. It too has competition and that's always a good thing for us. As a reminder, […]

Mobile Search: Much Ado About Nothing?

by Tom Tsinas October 29th, 2007

Google and Yahoo didn't have much of a presence at the CTIA Wireless I.T. & Entertainment conference in San Francisco last week, but their startup competitors and much smaller rival AOL all did. While Google and Yahoo have been pursuing mobile search and advertising, they've met resistance from mobile operators in the U.S. "Some are […]

Mobile Marketing Survey Says…..

by Tom Tsinas October 11th, 2007

Hot off the heels of Google offering free Mobile Adwords until mid November and The Kelsey Group boldly predicting mobile search to generate more than $1.4 billion in ad revenue by 2012, comes a new survey from Nielsen/NetRatings and WebVisible, which shows a whopping 92% of 2000 U.S. Internet users surveyed, felt that receiving local […]

Free Google Mobile Adwords

by Tom Tsinas September 15th, 2007

My friend Peter Papadimitriou at Globecraft sent me the following email he received from Google: Dear Peter Papadimitriou, We are happy to announce a new feature that will allow you to easily reach additional qualified customers who are searching Google from their mobile phones. In the next few days, your search ads will be eligible […]

Eyeka: plateforme multimedia (mobile)

by Dora Gedeon June 18th, 2007

(english version) Eyeka est une entreprise toute jeune ( dt avril 2007) lance par l'entrepreneur Gille Babinet. Ce dernier a cr MusiWave, une plateforme mobile de livraison de musique vendue par OpenWave. La mobilitemeure l'outil du futur pour Gille et c'est dans cette optique qu'il a cr Eyeka. Le but de Eyeka est de prendre […]