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Social Media By The Numbers: Propeller

by Jeff Quipp.

“On a very basic level the name symbolizes socially driven news. Interacting with content by submitting, voting, commenting, and sharing interesting, entertaining, and otherwise important news items. but more than that it symbolizes what Netscape plans to do going forward, i.e. propel the social news model into the next generation through a mix of fixing the problems with the current generation and innovation.”

Muhammad Saleem - Netscape scout

Upon first impression, Propeller may appear similar to Digg; however there is one key differentiator that make it both interesting and unique. News on Propeller is submitted by a team of paid power-users and editors. That paid team also produces original content and appears to “steer” the content, conversation and the overall direction of the site.

Friday Funnies: Croaker Cluttering

by Jeff Quipp.

It’s hard enough for me to keep up with all my social media accounts, let alone an amphibian!

Merry Christmas, Happy Holidays and Best Wishes for the New Year!

by Jeff Quipp.

As we approach the end of 2007, I just wanted to send a thank you to the entire Search Engine People readers. I wish you all a joyous, prosperous and healthy 2008!

Throughout my first year in SEO, I have witnessed a community that is inclusive, supportive and has a tremendous amount of pride in the work they do. I’ve equally enjoyed sharing with each of you my observations and perspectives and your responses and personal blogs.

The next two weeks I’ll have a lighter blog post schedule, however I’ll be back to the regular daily schedule on Monday January 7th with my “by the numbers” look at propeller.

SEO Best Practices: Account Management

by Jeff Quipp.

In the modern world of business, it is useless to be a creative original thinker unless you can also sell what you create. Management cannot be expected to recognize a good idea unless it is presented to them by a good salesman.

~ David M. Ogilvy

Account Managers (AM) today have varied backgrounds, possess different characteristics, and have their own philosophies regarding how to manage a base of business. Account Managers are critical to future success for any company, particularly SEO’s, because the industry is further ahead of the client’s ability to truly understand what we do and how we do it. Quality SEO AM are accountable, enthusiastic and possess a fine balance of technical knowledge, marketing savvy, passion for the client, and a positive hard working attitude.

Addressing Google Adwords. No. Really.

by The Guy.

Hmmmm…..Sometimes you find things when you least expect it. Like when you happen to be in a meeting, doing a sample search and find yourself standing bolt upright, pointing and exclaiming, “OHMYGOD WHAT’S THAT?!?!” noting, “hmmm, that’s interesting”, as I found myself doing this morning.

Google has gone a step beyond maps to introduce addresses directly into Adwords ads and apparently is running a small test sample.

Do I like it? I’m not convinced.

Is it functional? Perhaps a little.

Social Media By The Numbers: Mixx

by Jeff Quipp.

I would imagine there must be several dozen Digg clones out there. Most would argue that with so much competition and a formidable runaway leader, it would be difficult for a newcomer to break through. Having said this, there was a ton of buzz surrounding Mixx at Pubcon so I spent this week checking out the site. In a nutshell, Mixx allows you to discover “personally relevant” media/news and interact within networks that you create based on interest and location.

This week I take a look at Mixx, by the numbers.

The Beginning:

Facebook’s Toronto Network Surpasses 1,000,000 Members

by Dev Basu.

Its official, Facebook’s Toronto network just surpassed the 1 million member mark (see screen print below … I captured it at the moment it hit 1,000,000 just for dramatic effect), and is growing in excess of 1500 new members per day. Toronto is the first city in the world to have this unique distinction. Here are the member numbers for some other significant cities:
New York City - 606,000
Chicago - 462,000
Los Angeles - 384,000
Atlanta - 280,000
Dallas - 235,000
Miami - 118,000

The Best Acquisition Tool Ever - Or - Why I Like My Boss

by The Doug.

Codicil: Anyone who knows me know I’m the second last person in the world to suck up to the boss… (I’d say last but that’s too much like aspiring to a recognizable title, which I don’t as a rule do.)

I would like to think I’m a good employee, showing up on time, putting in an honest day’s work, playing nice with all the other kids, telling all the other kids where I got my toys (cause let’s face it, no one really likes to share).

Video Search Optimization - Stephen Spielberg … You’re Gonna Need Us!

by Dev Basu.

Its true! Let me explain. While I was at Pubcon in Las Vegas last week, I sat in on a couple of sessions about video optimization, and had this revelation that almost certainly will come to fruition. Search optimization of videos will become a very important component of movie, video, and television production going forward. Accordingly, I want to ensure that our company is prepared once this inevitability occurs … so Stephen Spielberg, I want to throw our name into the short list of potential SEOs of Record now. Here’s why you’re gonna need us … soon! You can reach me directly at jeff (at) searchenginepeople.com (hehe).

Social Media By the Numbers: Twitter

by Tom Tsinas.

Admittedly, I’m not a Twitterer however during last weeks Pubcon in Las Vegas, virtually every Social Media session I attended mentioned the micro-blogging service which allows users to send instant updates to a network of friends. Their passion for Twitter was infectious. As such I decided to take a closer look.

This week I’ll review Twitter, by the numbers. Note to Twitterers, it’s not limited to 140 characters!

The Beginning: