Ce qui suit est une traduction en français de l’article publié par Jeff Quipp: 50+ Sites To Help You Bury Negative Posts About You or Your Company!

Le Problème:

Avez-vous déjà eu un client venant à vous dans un état de désespoir le plus total, vous suppliant de l’aider à enlever un commentaire classant leur nom d’entreprise, et les présentant comme loin d’être positif?

Esta es una traducción al español de: 50+ Sites To Help You Bury Negative Posts About You or Your Company! escrita por Jeff Quipp.

El Problema:

Se ha encontrado alguna vez con un cliente que acude a Usted en un estado de desesperación, suplicando ayuda para eliminar un post en un blog que aparece número uno en los buscadores por el nombre de su empresa, y que para colmo hace ver su compañía de una manera no muy positiva?

Have you ever considered the possibility that you have within your power, the ability to prevent most negative stories about you or your company from reaching the first page of the main Google search results?

Its true!

It just requires some effort in advance. Such actions referred to as “Pre-emptive Reputation Management” (PRM) techniques, are designed to prevent negative stories from ranking high for key terms before they are even written. Actions taken after the fact to ‘remove or push beneath the fold or first page’ are referred to as “Reactive Reputation Management” (RRM) techniques.

Sometimes, looking at things from a different perspective helps. Here are 4 ways to look at social media from a different perspective … and none require the submission to go ‘hot’ to receive benefit.

Use it for:

1. Reputation Management - as my previous post on the subject (Reputation 50+ Posts to Help You Bury Negative Posts About You or Your Company ) suggests, by developing and building out profiles on numerous social media sites, you can often preempt negative posts about a person or company, so they never make it to the first page of the search results. You can also use it in a more reactionary way … to bury existing negative posts about you or your company.

The Problem:
Have you ever had a client come to you in a state of desperation, begging for help to remove a blog post that ranks for their business name, and portrays them in less than a positive light?

Or perhaps you had a very contentious break-up with an old flame, and they’ve since decided to air their beefs with you in a more public forum, and these complaints now appear every time you type your name into Google. Maybe you merely made a mistake one evening after a few too many beverages, but the proof now appears in video form online and as a result has become part of your public resume.