Assuming you’ve already got a fair amount of content, here's how to increase the rank strength for your chosen keywords without the need to re-write your website code or site architecture. If you’re just starting your new website take note to save yourself redoing it in the future. The idea is to allow search engine [...]

4 astute comments | Click here to read

Implementation is the hardest part of almost any SEO project.  You can make all the recommendations in the world, but if they don’t get implemented, you haven’t actually done anything. That’s going to be seen as your fault even if you’re not the roadblock to success. For the project to succeed you need to take [...]

One astute comment | Click here to read

I love my work.  It's fascinating for me to be able to find ways to help clients improve their visibility, leads and sales conversions through my audit work.  From time to time, it gets really interesting when I discover gray hat or black hat activity the clients current or former in-house, or outsourced SEO provider [...]

13 astute comments | Click here to read

Businesses hoping to succeed in the modern world must pour their energies into the Internet. With passing trade moving off the high street and heading online, companies need to have a good online marketing plan. And while business owners may be experts in their own fields, drawing in online business is a complex art involving [...]

Awaiting your comment | Click here to read

For those in SEO and Internet Marketing it can be tough to stay up to date with all the changes that Google is making, all the changes Bing makes, the importance of Social Media – and so on and so forth. We live and breathe this information on a daily basis, most of us (and [...]

7 bright comments | Click here to read

There are lots of new SEO jobs coming out this year. Increase your chances of getting that interview by writing an enticing cover letter. First off, I have to rant for a minute: I can't tell you how many SEO applicants don't include a cover letter with their resumes (even when the ad specifically calls [...]

5 smart comments | Click here to read

It's been a lot of work, but we're finally nearing the end of our twelve-month engagement. Over the past twelve months, we've covered a lot of ground: Month 1: SEO audit and keyword research Month 2: Keyword testing and architecture analysis Month 3: Content and meta tag optimization Month 4: Link bait research Month 5: [...]

4 captivating comments | Click here to read

Use these tools to get the intelligence you need

7 gripping comments | Click here to read

Month 8-10 in the 12 month agency SEO process

2 magnificent comments | Click here to read

Yes… I'm going there. That old chestnut – Google's duplicate content penalty. Some have argued that the penalty simply doesn't exist. And while I tend to agree that a penalty probably doesn't exist for individual pieces of duplicated content, I have never doubted that duplicated domains were a one-way ticket to a Google butt kick. [...]

5 superb comments | Click here to read