5 Tactics For Small Businesses To Get Traffic On A Small Budget

Do you run a small business? Or how about a startup?

You have seen the Google page 1 results for your business keywords and now you dont know where to start. Perhaps you feel like investing your entire limited budget into [...]

By |April 16th, 2015|SEO|1 Comment

Nofollow Link Attribute: Essential Information For Marketers & Managers

What Is (A) Nofollow?
Nofollow is an indication that can be added to a link to tell search engines you recommend they not follow that link. Basically to tell them not to pay attention to that link at all.

In practice search [...]

By |February 27th, 2015|SEO|21 Comments

How To Do A Complete SEO Audit

What Is An SEO Audit?
An SEO audit is a process of checking a web site in a number of areas. Primarily, this process aims to ensure that your web site is up to current standards of being search engine friendly [...]

By |February 26th, 2015|SEO|2 Comments

Understanding Directory Listings: Use Cases & Safety

For a long time directories occupied an important role in the evolution of the web. Before Google and complex search algorithms most of the internet was categorised using Yahoo's original web directory which categorised websites manually by niche and from [...]

By |February 25th, 2015|SEO|3 Comments

How To Identify Keywords With Purchase Intent

Learn to target searches that are less competitive, less broad, but bring in more money by driving qualified traffic to your site.
By |February 20th, 2015|PPC, SEO|3 Comments

Seven On-Site Methods to Drive Users To Increase Click Through

What can local businesses do to take advantage of how user behavior affects their local rankings? How can you tell Google your website is worth visiting?

The more a site visitor clicks on your page, the more popular your website will [...]

By |February 17th, 2015|SEO|Comments Off on Seven On-Site Methods to Drive Users To Increase Click Through

Selecting A Google Trusted Photographer for Google Business Inside View

Google Business View is an online marketing tool that uses the same technology as Google StreetView. It lets businesses that get found on Google display a 360 virtual tour of the business location on the Google My Business page. These [...]

By |February 13th, 2015|Marketing, SEO|Comments Off on Selecting A Google Trusted Photographer for Google Business Inside View

5 Things I Learned About SEO From Watching The Super Bowl

These hidden lessons from the Super Bowl struck me.
By |February 6th, 2015|SEO|1 Comment

How To Combine Your PPC & SEO Strategies

Many companies are torn between a Search Engine Optimization (SEO) or pay-per-click (PPC) strategy for their business. SEO

Since early 2012, there have been many questions surrounding the SEO world with Google algorithm updates, such as Penguin, threatening [...]

By |January 29th, 2015|PPC, SEO|1 Comment

How to Deal With Negative Reviews

In November of this year a British couple were fined 100 for posting a negative review on the Trip Advisor website after their stay in a Blackpool hotel. The audacity of the fine didn't escape the national press who soon [...]

By |January 9th, 2015|SEO|4 Comments