“Begin at the beginning and go on till you come to the end: then stop” – King – Alice in Wonderland For many people Facebook is a tool you occasionally peruse to catch up with (or “spy” on) old friends and acquaintances. ‘What is the use of a book, without pictures or conversations?’ (Alice) While [...]

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"If we had more hell in the pulpit, we would have less hell in the pew."…Billy Graham The Loneliness Of The Long Distance Runner My wife has a lot of kin that live in and around Oakland, Oregon and several times since we've been married, we've gone down to visit for Easter Sunday. The church [...]

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Twitter is a great communication tool, but it can also be used for research purposes. In today's post, we will look at how we can use Twitter's own search engine to find new customers, by using its advanced search options.

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While MySpace remains a major player (*the* major player, perhaps?) in the music industry, Facebook can be a very effective vehicle for bands to establish not only an online presence but to build an online fan community.

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Consumers are armed with remotes, a mouse, sharing tools and Facebook like buttons. So if you want your Social Media marketing message to appear in their news stream you need to make sure your business is likeable. This 10 point checklist lets you score how likable your company is.

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With the much anticipated Facebook Places being unveiled late Wednesday, it is poised to take on the popular location-based social networking platforms such as Foursquare and Gowalla. Users will be able to “check in” and share their location with their friends, all the while earning rewards such as coupons and discounts. But what differentiates Facebook [...]

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Twitter Update: "Also followed by" & "You Both Follow"

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If blantant in your face self promotion steers people away, what can you post on your business-related social networking accounts?

A Search Engine People check list.

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How should your company, your business, be represented on the social networking web sites? As a corporate entity, the jolly CEO, or Patrick the night guard? Which type of account and profile is both the most effective and most efficient?

Easy, clear-cut recommendation for 1 type of account with benefits of a 2nd type identified.

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(Online) Social networking is the interaction of groups of individuals via services like Facebook, Twitter, and others. By being simply present in conversations relevant to your industry you can build brand/product recognition that acts as a preparation for future sales. Besides staying in contact via telephone calls, emails or maybe instant messaging, people can share [...]

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