BlueGlass Panel Session on Online Communities. Moderated by Chris Winfield. Panel consisted of Drew Curtis, CEO at Fark.com, Tamar Weinberg, Author of 'The New Community Rules', and Cameron Olthuis, Director of Audience Development at Clicker.com. Narrated by me, Thos Ballantyne, pest control guy.

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How to use social events — social moments — to trigger a message prompting the recipient to action.

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Followers on Twitter: it's about quality first. But that only means increasing your follower count is harder — not easier.

How to effectively go about getting more Twitter followers.

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October is the month of personalization in search, as both Google and Bing make announcements to enable further integration with social media sites.

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There's been lots of hype on two new marketing services: Groupon and Foursquare. If you're a marketer which should you try? This post offers some advice for businesses and marketers based on user experience and research emerging from around the online world.

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The social media frontier of today holds the opportunity to develop contact strategies for Facebook and Twitter with similar precision and discipline that direct marketers have brought to a science over the years. If you are a brand that markets directly to your customers, consider the opportunity to build a social network contact strategy. Here [...]

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In our somewhat insular world of search marketing & social media, we sometimes forget that there are people who have learned these skills with the end game of making their "real world" job more productive and lucrative. I"m not sure I remember exactly how I met up with Jenny Foss via social media but she [...]

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Learn how to use a Twitter software as your own personalized live newspaper.

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The information highway is littered with abandoned blogs. So how do you keep coming up with blog post ideas? This article provides eight ways to have a continual stream of ideas using Google tools, social media sites and traditional marketing methods.

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