There are many aspects to digital marketing that require constant surveillance and monitoring, perhaps none more so than social media. In a day and age where customers go online, tweet at a company and respect a response instantly, it's quite [...]
Let's go through 10 apps and services that not only improve your social media posts, but improve your whole social media campaign, from content creation, to implementation to tracking.
1. IFTTT (If This Then That)
If This Then That is an app [...]
Social media platforms offer entrepreneurs and marketers a great opportunity to boost their business and marketing capabilities by allowing them to connect directly with their audience. And yet, despite all the social media marketing tips and tricks that are freely [...]
A current and common question from businesses finding their way on social media is...
How can we save time, and prepare status updates for social networks like Facebook and Twitter?
While what and how we write is important, a good initial [...]
For most blogs Twitter has never been the primary source of social traffic. It lags far behind Facebook and YouTube when it comes to social leads.
But, Twitter has another power over blog readers. A Twitter counter aside your post title [...]
How Is Content Curation Different From Content Creation?
Content curation is the process of discovering, collating, and presenting content relevant to a particular topic.
The function of content curation and content creation is similar since both aim [...]
It's time for businesses to reconsider marketing on Pinterest, aka the fastest growing social destination on the net (TechCrunch). When Pinterest first began to establish itself as a viable player in the social media game, legions of marketing and media [...]
If you want to do social media right, you need to be strategic. Many of us don't start out that way. We sign up for a site to try it out and fumble around till we understand how it [...]