/Social Media Marketing

Aligning Content Calendar, Guest Posts, And Social Media

With so many social media platforms to choose from, trying to divide your time equally between your businesses several social media platforms can seem almost impossible. How do you decide which platform to visit first? How do you share […]

By |November 7th, 2014|Content, Social Media Marketing|3 Comments

How To Do Twitter Advertising – Part 2: Targeting

Welcome back to my brief Introduction to Twitter Advertising! In case you missed it: In this three-part series, Ill be walking you through three of the most important questions to consider before you get started with advertising on Twitter:

1. […]

By |November 5th, 2014|Social Media Marketing|Comments Off on How To Do Twitter Advertising – Part 2: Targeting

How to Make Your Visual Content Stand Out On Social Media

You've seen it with your own eyes.

Social is going Visual Social and it's about time you started creating and sharing some cool visuals for your brand or clients.

It's natural for humans to immediately pay attention to visuals. When blogging first […]

By |October 29th, 2014|Social Media Marketing|1 Comment

How To Do Twitter Advertising – Part 1: Objective

Ever since Oreo's "dunk in the dark" moment during Super Bowl XLVII, brands have been getting creative with how they insert themselves into trending conversations on Twitter. Take, for example, this promoted tweet that appeared in my timeline during the […]

By |October 27th, 2014|Social Media Marketing|Comments Off on How To Do Twitter Advertising – Part 1: Objective

Guide To Social Media Platforms For International Campaigns

Lots of businesses are now seeing the power of international geo-targeting for their offerings, creating sub folders and designing landing pages for each market. Apple.com do a great job of this with a huge list of targeted subfolders, all created […]

By |October 6th, 2014|Social Media Marketing|Comments Off on Guide To Social Media Platforms For International Campaigns

How to Make the Most of Sharing Your Articles on Social Media

You spend hours every week cultivating the perfect content for your blog. Well written posts targeted perfectly to your audience, lovingly edited to say just what you mean to, using just the right words.

Everything you do seems to be just […]

By |September 29th, 2014|Social Media Marketing|1 Comment

7 Key Strategies to Generate More Leads from Social Media

Social media can serve as a gateway for high quality leads. Businesses often underutilize the power of social media in generating vital leads and spend a lot on other channels of digital marketing in source of leads. Social media is […]

By |September 22nd, 2014|Social Media Marketing|1 Comment

How #IceBucketChallenge Used Facebook Videos to Go Viral

Unless your home address is listed on Neptune, youve heard of the ALS Ice Bucket Challenge. Known on social media platforms as #IceBucketChallenge or #ALSChallenge, it swept across the Internet with lightning speed. In fact, within a few short days […]

By |September 18th, 2014|Social Media Marketing|Comments Off on How #IceBucketChallenge Used Facebook Videos to Go Viral

How To Get More Followers On Instagram

When Stanford grads Kevin Systrom and Mike Krieger founded Instagram in 2010 – they didn't envision that two years later Facebook would purchase their company for $1 billion dollars. When Facebook bought out Instagram, the company had only 13 employees […]

By |September 15th, 2014|Social Media Marketing|2 Comments

11 Things George W Bush Taught Me About Social Media

Social media represents a large void in my digital marketing knowledge. I set out to get better in this space and learn more so that I could be a more well-rounded digital marketing specialist. I thought about approaching one of […]

By |September 11th, 2014|Social Media Marketing|1 Comment