There are many online tools out there to help you create beautiful graphics quickly and efficiently. A simple Google search reveals free services such as PiktoChart, Venngage, and Canva. While these are quite simply drag, drop, and type tools, they're [...]
The human brain is an incredible tool, but it can also be puzzling. For the landing page designer, the human brain presents the greatest challenge as well as the greatest ally.
You might not have thought about how psychology plays into [...]
If you're in charge of marketing at a small or a medium sized company, you have enough on your plate to work on, and troubleshooting your website shouldn't be one of them. That's why you need to build your [...]
With any collaborative project, it's a two-way street. Graphic designers exist to help companies bring their visions to life. But, there are a few ways to really rub these creative folks the wrong way. Consider the five points below [...]
Having an SSL certificate on your website doesn't just benefit you from security standpoint, but also from search engine ranking. Google has started using HTTPS as a ranking signal last year, which means websites that utilize it will benefit a [...]
1) I Already Have Great Rankings For Several Of My Pages, Will I Lose Them?
There's no reason you're rankings should chance as long as your content doesn't. If your content changes it needs to equal the old content in relevance.
Back in the day (pre-marketing automation software), marketing didn't require too many technical skills. It has become essential today for the savvy marketer to be able to both build and tweak email templates, landing pages or websites without needing to [...]
This is the million dollar question isn't it? Every form needs to collect enough information to qualify a lead or close a sale... but too many fields will result in abandonment. So what's the answer? This is going to be [...]
With the ease of which websites can be developed in the WordPress content management system (CMS), more and more web savvy small to medium sized business are developing their own sites on the WordPress platform. Much of a WordPress sites' [...]