About the Author: Andy Crestodina
Andy is the Strategic Director at Orbit Media Studios, where he brings vision and web marketing expertise to the Chicago business community, aligning client’s goals with the most effective web marketing techniques. Ideas are tempered by 12 years of experience on a huge range of business models and interactive projects. Andy is continually consulting with clients on what is possible, how to do it and if it’s a good idea. In other words, he approaches web marketing with a sense of what’s realistic and effective.