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	<title>Comments on: Free Google Mobile Adwords</title>
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	<link>http://www.searchenginepeople.com/blog/free-google-mobile-adwords.html</link>
	<description>Canada's Search and Social Media Authority</description>
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		<title>By: jim</title>
		<link>http://www.searchenginepeople.com/blog/free-google-mobile-adwords.html#comment-80</link>
		<dc:creator>jim</dc:creator>
		<pubDate>Sat, 19 Jan 2008 12:23:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/blog/free-google-mobile-adwords.html#comment-80</guid>
		<description>Mobile web sites were meant to take off years ago here in the UK.

Nothing...

As to trying it, I&#039;m really undecided. Certainly everyone except the very old (70+) appears to have at least one mobile in the UK.

How many surf for mobile sites though?</description>
		<content:encoded><![CDATA[<p>Mobile web sites were meant to take off years ago here in the UK.</p>
<p>Nothing&#8230;</p>
<p>As to trying it, I&#039;m really undecided. Certainly everyone except the very old (70+) appears to have at least one mobile in the UK.</p>
<p>How many surf for mobile sites though?</p>
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	<item>
		<title>By: Mobile Marketing? Schmobile Marketing!</title>
		<link>http://www.searchenginepeople.com/blog/free-google-mobile-adwords.html#comment-79</link>
		<dc:creator>Mobile Marketing? Schmobile Marketing!</dc:creator>
		<pubDate>Fri, 12 Oct 2007 01:57:23 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/blog/free-google-mobile-adwords.html#comment-79</guid>
		<description>[...] off the heels of Google offering free mobile Adwords until mid November and The Kelsey Group boldly predicting mobile search to generate more than $1.4 [...]</description>
		<content:encoded><![CDATA[<p>[...] off the heels of Google offering free mobile Adwords until mid November and The Kelsey Group boldly predicting mobile search to generate more than $1.4 [...]</p>
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		<title>By: Ruud Hein</title>
		<link>http://www.searchenginepeople.com/blog/free-google-mobile-adwords.html#comment-78</link>
		<dc:creator>Ruud Hein</dc:creator>
		<pubDate>Sun, 16 Sep 2007 04:09:50 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/blog/free-google-mobile-adwords.html#comment-78</guid>
		<description>No-one should rush to recommend optimization for any specific device ever. You can&#039;t make one site for one browser, one for another, one for browsing with a remote control using Windows Media Center, one for mobile devices, etc.

You can however (easily!) make sites which will work well on *most* devices.

If you were to open a brick-and-mortar, would you go with a door that can be used by some or most people? Recommending to optimize the door for only one group of people and making new doors for others simply isn&#039;t good business practice.

Of course, if a certain segment of the population would both use the door a lot *and* spend a lot of money -- why not entice them to make use of your shop more often by putting a special door for them in place?</description>
		<content:encoded><![CDATA[<p>No-one should rush to recommend optimization for any specific device ever. You can&#039;t make one site for one browser, one for another, one for browsing with a remote control using Windows Media Center, one for mobile devices, etc.</p>
<p>You can however (easily!) make sites which will work well on *most* devices.</p>
<p>If you were to open a brick-and-mortar, would you go with a door that can be used by some or most people? Recommending to optimize the door for only one group of people and making new doors for others simply isn&#039;t good business practice.</p>
<p>Of course, if a certain segment of the population would both use the door a lot *and* spend a lot of money &#8212; why not entice them to make use of your shop more often by putting a special door for them in place?</p>
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