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	<title>Comments on: How to Write PPC Ad Copy: Four Ad Templates that Cause Clicks and Conversions</title>
	<atom:link href="http://www.searchenginepeople.com/blog/how-to-write-ppc-ad-copy-four-templates.html/feed" rel="self" type="application/rss+xml" />
	<link>http://www.searchenginepeople.com/blog/how-to-write-ppc-ad-copy-four-templates.html</link>
	<description>Canada's Search and Social Media Authority</description>
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		<title>By: Adrian Friggieri</title>
		<link>http://www.searchenginepeople.com/blog/how-to-write-ppc-ad-copy-four-templates.html#comment-70059</link>
		<dc:creator>Adrian Friggieri</dc:creator>
		<pubDate>Mon, 04 Apr 2011 21:01:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=3245#comment-70059</guid>
		<description>PPC is almost a craft! Writing has never been so important then ever, from text in your website to match your ppc ads now! well we should pay more attention its true if we want a better &#039;dollar&#039; for our &#039;penny&#039; spent in marketing</description>
		<content:encoded><![CDATA[<p>PPC is almost a craft! Writing has never been so important then ever, from text in your website to match your ppc ads now! well we should pay more attention its true if we want a better &#039;dollar&#039; for our &#039;penny&#039; spent in marketing</p>
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		<title>By: Nice Adsense photos :</title>
		<link>http://www.searchenginepeople.com/blog/how-to-write-ppc-ad-copy-four-templates.html#comment-69259</link>
		<dc:creator>Nice Adsense photos :</dc:creator>
		<pubDate>Wed, 30 Mar 2011 01:15:43 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=3245#comment-69259</guid>
		<description>[...] Ad Text Questions  Image by Search Engine People Blog How to Write PPC Ad Copy &#8211; Four Ad Templates That Drive Clicks and Conversions [...]</description>
		<content:encoded><![CDATA[<p>[...] Ad Text Questions  Image by Search Engine People Blog How to Write PPC Ad Copy &#8211; Four Ad Templates That Drive Clicks and Conversions [...]</p>
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	<item>
		<title>By: Cool Adsense images :</title>
		<link>http://www.searchenginepeople.com/blog/how-to-write-ppc-ad-copy-four-templates.html#comment-69258</link>
		<dc:creator>Cool Adsense images :</dc:creator>
		<pubDate>Wed, 30 Mar 2011 01:14:58 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=3245#comment-69258</guid>
		<description>[...] Writing PPC ad copy  Image by Search Engine People Blog How to Write PPC Ad Copy &#8211; Four Ad Templates That Drive Clicks and Conversions [...]</description>
		<content:encoded><![CDATA[<p>[...] Writing PPC ad copy  Image by Search Engine People Blog How to Write PPC Ad Copy &#8211; Four Ad Templates That Drive Clicks and Conversions [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Danske Bredbånd</title>
		<link>http://www.searchenginepeople.com/blog/how-to-write-ppc-ad-copy-four-templates.html#comment-48692</link>
		<dc:creator>Danske Bredbånd</dc:creator>
		<pubDate>Thu, 30 Dec 2010 18:24:25 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=3245#comment-48692</guid>
		<description>Most people write the PPC-ads like this:
Line 1: Catchy headline.
Line 2: The product&#039;s features.
Line 3: Call to action.
Try experimenting though.</description>
		<content:encoded><![CDATA[<p>Most people write the PPC-ads like this:<br />
Line 1: Catchy headline.<br />
Line 2: The product&#039;s features.<br />
Line 3: Call to action.<br />
Try experimenting though.</p>
]]></content:encoded>
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	<item>
		<title>By: Ad Text Optimization &#8211; What to Test &#38; When (A Search Engine Journal Guest Post) &#124; BoostCTR</title>
		<link>http://www.searchenginepeople.com/blog/how-to-write-ppc-ad-copy-four-templates.html#comment-46014</link>
		<dc:creator>Ad Text Optimization &#8211; What to Test &#38; When (A Search Engine Journal Guest Post) &#124; BoostCTR</dc:creator>
		<pubDate>Thu, 16 Dec 2010 08:55:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=3245#comment-46014</guid>
		<description>[...] the searcher. We have some good concepts here, but if we didn’t we could leverage some standard ad copy formats that are often successful. By running these alternative ad concepts, we can get real life feedback [...]</description>
		<content:encoded><![CDATA[<p>[...] the searcher. We have some good concepts here, but if we didn’t we could leverage some standard ad copy formats that are often successful. By running these alternative ad concepts, we can get real life feedback [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Jade Goody Google Results &#124; robertocreamento.com</title>
		<link>http://www.searchenginepeople.com/blog/how-to-write-ppc-ad-copy-four-templates.html#comment-44522</link>
		<dc:creator>Jade Goody Google Results &#124; robertocreamento.com</dc:creator>
		<pubDate>Thu, 09 Dec 2010 22:33:57 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=3245#comment-44522</guid>
		<description>[...] Ad Text Questions  Image by Search Engine People Blog How to Write PPC Ad Copy &#8211; Four Ad Templates That Drive Clicks and Conversions [...]</description>
		<content:encoded><![CDATA[<p>[...] Ad Text Questions  Image by Search Engine People Blog How to Write PPC Ad Copy &#8211; Four Ad Templates That Drive Clicks and Conversions [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Ad Text Optimization – What to Test (and When)? &#124; Search Engine Journal</title>
		<link>http://www.searchenginepeople.com/blog/how-to-write-ppc-ad-copy-four-templates.html#comment-44435</link>
		<dc:creator>Ad Text Optimization – What to Test (and When)? &#124; Search Engine Journal</dc:creator>
		<pubDate>Thu, 09 Dec 2010 13:02:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=3245#comment-44435</guid>
		<description>[...] the searcher. We have some good concepts here, but if we didn’t we could leverage some standard ad copy formats that are often successful. By running these alternative ad concepts, we can get real life feedback [...]</description>
		<content:encoded><![CDATA[<p>[...] the searcher. We have some good concepts here, but if we didn’t we could leverage some standard ad copy formats that are often successful. By running these alternative ad concepts, we can get real life feedback [...]</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: seo California</title>
		<link>http://www.searchenginepeople.com/blog/how-to-write-ppc-ad-copy-four-templates.html#comment-32901</link>
		<dc:creator>seo California</dc:creator>
		<pubDate>Wed, 06 Oct 2010 00:23:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=3245#comment-32901</guid>
		<description>Good PPC tips. Too many people suck at writing copy , or even point their PPC toward the homepage, regardless of the theme! Yes, this still goes on!</description>
		<content:encoded><![CDATA[<p>Good PPC tips. Too many people suck at writing copy , or even point their PPC toward the homepage, regardless of the theme! Yes, this still goes on!</p>
]]></content:encoded>
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	<item>
		<title>By: How To Write Google AdWords Text Ads that results high CTR &#124; GoldSEO Blogging Ideas to Help You make Money Blogging</title>
		<link>http://www.searchenginepeople.com/blog/how-to-write-ppc-ad-copy-four-templates.html#comment-9042</link>
		<dc:creator>How To Write Google AdWords Text Ads that results high CTR &#124; GoldSEO Blogging Ideas to Help You make Money Blogging</dc:creator>
		<pubDate>Tue, 09 Jun 2009 01:08:59 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=3245#comment-9042</guid>
		<description>[...] How to Write PPC Ad Copy: Tom Demers has a nice easy to follow templates for writing google adwords ad&#160;campaign. [...]</description>
		<content:encoded><![CDATA[<p>[...] How to Write PPC Ad Copy: Tom Demers has a nice easy to follow templates for writing google adwords ad&nbsp;campaign. [...]</p>
]]></content:encoded>
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	<item>
		<title>By: Weekly Updates for the Week of May 18-24 &#124; Rockin' SEO Blog - SEO Tools</title>
		<link>http://www.searchenginepeople.com/blog/how-to-write-ppc-ad-copy-four-templates.html#comment-8953</link>
		<dc:creator>Weekly Updates for the Week of May 18-24 &#124; Rockin' SEO Blog - SEO Tools</dc:creator>
		<pubDate>Fri, 29 May 2009 18:47:09 +0000</pubDate>
		<guid isPermaLink="false">http://www.searchenginepeople.com/?p=3245#comment-8953</guid>
		<description>[...] Effectively writing a PPC copy  The success of a PPC campaign is heavily dependent on the Ad copy that goes with it, due to this much attention is given to the writing part itself. Here are several factors that you need to remember if you are writing a PPC ad copy: there is not a lot of room for your message, the text chosen should be very relevant, performance tracking is important and the right response to data presented to you is needed. Furthermore, there are 4 types of ads that you can create and these are: Keyword Focused Headline, Dynamic Keyword Insertion, Ad Copy Q and A, and the Wild copy. [...]</description>
		<content:encoded><![CDATA[<p>[...] Effectively writing a PPC copy  The success of a PPC campaign is heavily dependent on the Ad copy that goes with it, due to this much attention is given to the writing part itself. Here are several factors that you need to remember if you are writing a PPC ad copy: there is not a lot of room for your message, the text chosen should be very relevant, performance tracking is important and the right response to data presented to you is needed. Furthermore, there are 4 types of ads that you can create and these are: Keyword Focused Headline, Dynamic Keyword Insertion, Ad Copy Q and A, and the Wild copy. [...]</p>
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