We're stat crazy like most
SEO business oriented people are. We track everything at least twice and have tools to track the tracking [feels dizzy]
One of the things we track is how the content we share with you is doing. It's a list we check not twice but trice using the WordPress plugin Popularity Contest, Google Analytics, and FeedBurner.
- Google Announces Click-to-Call Ads on Mobile Devices with AdWords
Where we introduce you to Tyler Calder, one of our PPC experts, and he introduces us to Google Adword's newly introduced Click-To-Call. Thought Google already tried that before? This implementation is geared towards mobile.
- Three Lessons Bob Villa Taught Me About Link Building
Melanie Nathan, link builder extra-ordinaire, on how link building isn't just spreadsheets and backlink analysis but also doing your due diligence in researching your link target.
- What You Need to Know about Android: The Balkanization of Mobile
Not only are there almost as many browsers as there are mobile phones, it seems as if there as many different operating systems for them too. Helen Overland touts the reasons she just loves her Android phone but also tells us what Android means for the mobile market.
- 7 Seals Of An Effective Partnership Marketing Deal
Ron Kunitzky continues his instructional series on what partnership marketing is and how to pursue and setup such a deal yourself.
- Three Easy Mistakes to Avoid When Doing Keyword Research
Will Reinhardt made the transition this month from writing at our sister site SEO Scoop to contributing right here. The 3 mistakes he points out are indeed easy ones to make.
- 11 Tools For Domain Name Research and Registration
Another post by Will that went out of the park. A screenshot-driven post describing domain tools any domainer will find valuable.
- People don't remember what was said " People remember how they felt
Scott Gould is a remarkable person doing a remarkable job: he builds experiences. First time I saw him tweet about that I thought "douchebag alert!", followed his posted link for a good laugh and ended up devouring his blog. When
we finally corned himhe graciously accepted to do a guest post he delivered big time. Drawing a comparison with restaurants, Scott lucidly outlines what exerience-based thinking is and how you can apply it.
- What SEO's Need to Know About Page Speed
Tag-teaming with coywriter Megan Slick, Stephanie Woods holds up the Wednesday's on SEO Scoop. As technical maintenance on that site interfered with her posting schedule we offered to host it here on SEP instead and girl are we glad we did.
StephStephanie not only explains what the speed issues are but shares the essential tools for analyzing and resolving them.
- New York Times: Paid Content & Visibility [Subscription Content SEO]
An SEO brain game: given that a site is (largely) going behind a paywall, what strategies can you come up with to keep the site in the (link) picture?