Lauren Cobb: Search Blogger of the Day

This is one of a series of posts in which I will be highlighting each member of the Search Bloggers list, with commentary on one of their posts (new or old). Look for this series to continue once or twice a week for the next couple of months.

Meet Lauren Cobb, the Search Blogger of the Day. Today I'd like to highlight a post titled Total Search Marketing. In this post, Lauren is commenting on article she read on Search Engine Land, in which a study concluded "that natural search is the best tactic for generating online leads, concluding it is greatly underused despite the fact that it outperforms nearly all other types of online marketing". She then goes on to discuss why she believes this to be true, and delves a bit into the fact that not enough money gets put behind natural search. I recently wrote an article on a similar topic on another site, so it's a topic that I have some definite thoughts about. I think a good discussion could revolve around this topic. What do you think? Go on over to Lauren's post and share your thoughts there.

If you want to know more about today's Search Blogger of the Day, check out Lauren's about page.


That's the Search Blogger of the Day. If you are a search blogger, and aren't on the list yet, go here to find out how to be included. I plan to promote everyone on the list in

Share This Post:

Share to Facebook Share to Twitter Share to LinkedIn Stumble It Share to Delicious Sphinn This Share to Email More...
Interact With This Post:
3 impressive comments
  1. Tertius says:

    Agreed completely, and for me I can work on my natural results without spending my cash, but spending my unused time. Billable, but not yet utilized.

  2. Directory Submission Service says:

    Agreed. This is particularly good when you have a tight budget but time and energy to spare yourself.

  3. Lauren says:

    Thanks for the shout-out Donna! Sorry it took me a bit to respond. :-)

Leave a Reply

CommentLuv badge

Stay up to date - Follow us:

Click to Subscribe

Simplify your information workflow: get blog updates delivered by email -- no more than once a day.
or
click to subscribe in your newsreader

Get the SEP Newsletter

Essential search marketing news and actionable SEO tips and strategies delivered in your inbox:



Call Us Today