Melissa Mackey: Search Blogger of the Day

by Donna Fontenot October 6th, 2008 

This is one of a series of posts in which I will be highlighting each member of the Search Bloggers list, with commentary on one of their posts (new or old). Look for this series to continue once or twice a week for the next couple of months.

Meet Melissa Mackey, the Search Blogger of the Day. Today I'd like to highlight a post that yet again brings up a hot button issue – The Ranking Report Debate. It's funny how these issues ebb and flow over time, but it's always great to read the various points and counterpoints offered. Even better is to get an entire dialog going, so why don't you share your thoughts in the comments of Melissa's post. Where do you stand on running ranking reports?

If you want to know more about today's Search Blogger of the Day, check out Melissa's about page.


That's the Search Blogger of the Day. If you are a search blogger, and aren't on the list yet, go here to find out how to be included. I plan to promote everyone on the list in various ways. Some will be informative, and some will be just plain fun. Don't miss out.

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3 Responses to “Melissa Mackey: Search Blogger of the Day”

  1. Dennis Edell says:

    Perhaps I missed something, what exactly is a ranking "report"?

    BTW, I just joined you "private list"….ya gonna send me money? :-)

  2. DazzlinDonna says:

    Ranking report = Running automated queries to track keyword phrase rankings in the SERPs over time, usually via software or online app.

    er, Dennis, not sure what you've been drinking or smoking, but I don't see anything in my private list form instructions that mentions sending anybody any money. See, if you look REAL close, it says "Get info I won't share publicly, newsletters, etc.". Info does not equal money. Well, unless of course you use that info to make money. So, um, yeah, re-read that, k? :)

  3. Tertius says:

    I don't think ranking reports have the kind of value that they used to have. We all see different rankings. I find this especially true being in a non-U.S. country.

    Would I still use them? Provide them (as an estimation) to clients?

    Yup.