Link Builders: Study Reveals Positive Correlation Between Links & Traffic

A study conducted by SimilarWeb and Majestic has revealed that there is still a positive correlation between the number of referring domains and a website’s traffic.

The two market intelligence companies published the rests of analysing 500,000 backlinks from [...]

By |June 1st, 2016|SEO|3 Comments

Influencer Marketing 101 – Creative Ways to Compensate Influencers [Case Studies] (Part 3)

The previous articles in the "Influencer Marketing 101" series covered the following areas:

How to identify and track the right influencers (Part 1)
Proven influencer pitching tactics (Part 2)

This comprehensive series is sequential. For maximum value, I highly recommend that you [...]

Facts & Stats To Help You Determine If Your Business Should Use Google+

Yes, it’s May of 2016, and I’m still talking about Google+. What?! you thought this network was dead and buried? If you’re under that impression, please take a moment to look with me at a few stats and facts that [...]

By |May 30th, 2016|SEO, Social Media Marketing|0 Comments

13 Feelings All SEOs Will Understand

As someone in the digital marketing industry, you know the roller coaster ride that is SEO. Over the past few years, you've experienced many ups and downs, witnessed huge changes to the definition of "search engine optimization" and have lived [...]

By |May 27th, 2016|SEO|3 Comments

SEO Is Never “JUST” SEO anno 2016

One of the most common disconnections between SEO agencies and clients is the inability to understand how organic search has evolved into a multi-faceted channel that encompasses everything from Social Media and User-generated content to link earning and content development.

For [...]

By |May 26th, 2016|SEO|0 Comments

13 Tips To Blog Consistently – But With Minimal Cost Effort

Blogging consistently is hard, which is why most people don’t.

Most people quit blogging in the first 3 months.

The key to blogging, is writing. If you can write consistently, you’ll always have content and therefore a blog.

While most people believe that [...]

By |May 25th, 2016|Content|4 Comments

Pinterest Tools For Marketers And Social Media Managers

Pinterest is an emerging social media powerhouse that has not been included in most marketers’ and social media managers’ priority mediums compared to mainstays such as Facebook, Twitter, Google+, or Instagram. However, with its rapidly booming stats, that may soon [...]

By |May 24th, 2016|Social Media Marketing|0 Comments

3 Important Ways Link Building Outreach Has Changed

Almost 7 years ago, I wrote my first post about the reciprocity method to link building. In it, I described a specific link building technique where success was (and always will be) highly dependent on a creative outreach process.

Since then, [...]

By |May 19th, 2016|SEO|2 Comments

How To Use Snapchat Effectively For Business

Strong social media followings are important for businesses, but most companies choose to apply their efforts only to the most popular and obvious platforms, such as Facebook, Instagram, and Twitter.

While those are important, they are also expected.

By sticking only to [...]

By |May 18th, 2016|Marketing, Social Media Marketing|3 Comments

The Starters Setup Guide To Digital Analytics

Want to manage your digital analytics accounts like a pro? Here is what I have learned in five years.
Contents

Keep It Simple

The right tools
Your goals
Categorize
Focus

Documentation
Implementation

Tagging tools
Digital analtyics tools
Google Analytics best practices
Google Tag Manager best practices

Clean data & reports

Dashboards & reports best [...]

By |May 17th, 2016|Analytics & ROI Analysis|0 Comments