As SEO's we know how important titles are; not just to the search engine but to get searchers to clicks, as calls to action.
Danna Crawford is a long time eBay Powerseller. Her ability to craft effective titles directly impacts her income. Although many of her examples naturally pertain specifically to eBay, the same principles can [...]

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Over the years, I've learned a large number of things about the strengths and weaknesses of search as a medium. I've learned things like:

search should not be thought of as a stand alone marketing medium
PPC (Paid Search) is better for accomplishing some goals than SEO is
SEO is better for accomplishing [...]

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Content is King!
Yay for cliches!
Yes. Your web site needs content, in the end the Internet is nothing more than interlinking files containing content housed on servers worldwide.
Claiming content is important to success on the web is redundant.
This cliche does not give people the tools to create content that is meaningful.
Is meaningful content important?
Yes!
What good is [...]

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Source:   Geek And Poke

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Using the social media tracking tools we discussed you've tracked down a conversation which is relevant to your industry, company, product or service, and you've decided to reply with Helpful Content.
To write this helpful content you'll be using the words the poster is using. You'll be using the terminology they use.
Now don't go to the [...]

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Last week millions of people used their voices to elect Barack Obama the first African American president of the United States.
And after months of campaigning and SNL goofing, when it was finally revealed late in the night that what so many of us had hoped would happen, was actually happening, the nation wept. They wept [...]

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Its true. I'm very proud to announce that Search Engine People (SEP) has purchased SEO-Scoop.com from DazzlinDonna Fontenot.
Although sad to be selling SEO-Scoop, DazzlinDonna had this to say:

"its been my baby for 5 years, but as with parenting, you've got to let your kids go at some point, and let them gain independance. It’s [...]

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Here's a quick one for you.
Not to say that anyone of us would know about this, except in a purely academical, professional way, but there are a number of Google searches which will return intellectual property, such as music, movies, and books, for "free".

Results like these can be removed by the publisher by sending DMCA [...]

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Back in March of this year Michael Dorausch was the first to kick of our ongoing series of guest post blogs. We did so not only to broaden the scope of the content available on our site but also, tacky sounding or not, to build a larger connection with the SEO world.
Last week behind [...]

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When we asked how to start doing online marketing we saw that the traditional hard-sell method of one message fits all is based on creating a need (singular) while good online marketing branding works with answering needs (plural).

The time and energy we use to find and track online company mentions and the needs/questions as expressed [...]

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