Top 5 Social Media Marketing Tips For Small Businesses

The social media strategy you use can determine the success or failure of an online marketing campaign. Many social media managers and website owners don't do proper research. They are often wasting valuable resources working on social media activities that [...]

By |April 1st, 2016|Social Media Marketing|1 Comment

How To Create Content To Attract Social Shares

Think back to the last time you shared a post on Facebook or retweeted someone on Twitter. What was going on inside your head at that precise moment? What was it that made you share that post? This is [...]

By |March 31st, 2016|Social Media Marketing|0 Comments

How To Test & Optimize PPC Ad Campaigns (Part Two)

As we discussed in Part 1, you begin your optimization efforts by keeping a watchful eye on search term reports to weed out irrelevant clicks and impressions. You then look at your keyword performance to find additional dead weight [...]

By |March 30th, 2016|PPC|0 Comments

What Does Link Building In 2016 Look Like?

For a couple of years a number of results were seemingly being ranked on quantity of links over quality, for exact match keywords, before Google started to clear up their results, with their Panda (Feb 2011) and Penguin algorithm [...]

By |March 29th, 2016|SEO|1 Comment

Influencer Marketing 101 – Smart Influencer Pitching Tactics (Part 2)

"If you can make cherry-picked influencers fall in love with your brand and GENUINELY appreciate its value, they will AUTHENTICALLY introduce it to their trusting audience and your ROI will soar." - Heba Hosny
In the previous article in the "Influencer [...]

By |March 28th, 2016|Inbound Marketing, Social Media Marketing|0 Comments

Extending WordPress: 10 Super Powerful WordPress Plugins

When it comes to a platform to run your website on, WordPress is a pretty common one. As everyone probably already knows, WordPress is only limited by the plugins available or the development skills you have. In other words, you [...]

By |March 24th, 2016|Web Design|4 Comments

Unlocking The Power Of Local Content To Drive Engagement And Increase Revenue

When it comes to local SEO, creative local content is one of the best tools to get people engaged with a brand or business. A business's content marketing strategy should include the consistent production of various types of local-focused content. [...]

By |March 23rd, 2016|Content, Local Search|Comments Off on Unlocking The Power Of Local Content To Drive Engagement And Increase Revenue

7 Best Practices For Getting Traffic To Your Website From Offline Sources

Whether you run a large corporation or a small local business, getting traffic to your brand's website is paramount. More traffic means more customers, better search engine rankings, and better visibility for your brand as a whole.

It's likely that you're [...]

By |March 22nd, 2016|Marketing, PR|1 Comment

Social Media Expert Checklist: Questions To Determine Who Is And Isn't An Expert

Experts are dime a dozen these days. Almost everyone seems to be spouting advice on what you should and shouldn’t do on social media, who you should follow and how you should tackle challenges to become the most successful [...]

By |March 21st, 2016|Social Media Marketing|4 Comments

How To Build A Responsive Following On Twitter In 2016

Social media is increasingly becoming an important tool for any business to increase reach and develop social proof, brand awareness, as well as boost sales. The opportunities for business on social media are unprecedented, with literally billions of potential [...]

By |March 18th, 2016|Social Media Marketing|1 Comment