Google Plus In Google's Image Search
by Thomas Ballantyne IIIGoogle announces "Search Plus Your World" informing the masses of their intent to include Google Plus in their universal search results. But have you considered how Google Plus may affect some of Google's vertical searches? The Case of Steve Bitter What you have above is a google image search for "Steve Bitter". Now Steve is [...]
Video views on YouTube have increased by 25 percent in the past eight months, to an astounding 4 billion per day
Turning One Big Link Into Dozens
by John-Henry ScherckSome SEOs like to bask in their referral traffic stats when they get a big link, but that is the last thing you should do! When you get one big newsworthy write up, that is your cue to go to work and man your link building battle stations!
Social Media: The Worst of 2011
by Caitlin MelvinWhat happens in social media…stays in social media. …NOT. Ah, yes. Another great year has come to an end. And we can all sit back and reminisce on how social media has caused brands, and people total and utter embarrassment. I love social media for myself, and also for brands and companies. I've been an [...]
People ready to buy, know what they want to buy and search for it in detail. Match that query and deliver on it to boost your PPC campaigns.
CTR Prediction: what it is & how it works
by Zarko ZivkovicWith higher rankings our conversions improve, but some keywords that have high search volumes are not well converting keywords, and that is the part that separates good SEOs from the rest. Researching and finding high converting keywords is the first step to a successful SEO campaign. The job of a SEO strategist is to improve the total ROI of his clients, and the fastest way to that goal is trough highly convertible keywords, which is why we need to understand CTR and CTR prediction, to know which keywords to target and push forward.
Working for a PR, social media and SEO agency I create and execute integrated strategies across these three disciplines, ensuring that my clients’ are visible in the media, on social networks and in organic search engine listings.
The Automation of Social Media
by Dan HowellOver-automating your social media leaves you open to numerous potential problems.
Website Navigation Designed To Not Make You Think
by Laura PeragalloNavigation that is well-thought out and designed doesn't make you think. And lets face it, less thinking leads to less frustration.
Social Media is Like Fly Fishing
by Brian FarrellNo matter where you fish, or what you fish for, always bring along your net (personal blog) — you never know what you might catch!
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