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When Google appeared on the search engine market there was virtually nothing. People who were using HotBot were considered geek and into computers.
Search was a big business, for sure, but it wasn’t like a whole slew of large search engine companies was out there.
Search was mostly an also done. You had a portal or a whole family of sites — and search. Don’t really need search as you already offer what anyone would ever need, right? Anyway, let’s slap it on there. Bam. Search. Thanks.
by Ruud HeinI can’t help but think that a reason for Google offering Gmail is spam or rather to help them learn and test how to get rid of spam.
Yahoo had email, Microsoft had email. Google didn’t, now they do. And Google learned a lot about getting rid of spam in a short time.
My normal Gmail account received hardly any spam. An account which I’ve set up in order to be spammed receives 5000 spam messages per week. Over 90% of it gets caught in their spam filter.
by Ruud HeinSo, what are we to make of this?
Matt Cutts’ blog hacked by the French black hat group that brought us the infamous PR10 toolbar hack?
Then again, the Dark SEO Team page it links to now claims to be defaced by… Matt!
So we have two interesting options here:
by Ruud HeinThis week a for many sites relatively unknown search engine referrer put itself in the spotlight with the announcement that starting in May they will expand email storage for all of their users from 1GB to … unlimited.
Bam!
That got a lot of people’s attention: “Storage in the cloud!”, “The fight for user content!”, “Gmail left in the dust!”, “Others will soon follow!”
Which is great news for Yahoo! and almost an ode to the stealth with which they operate. Really, this is no news.
Yahoo! has been outdoing, bypassing and surpassing Google since a long, long time.
The (SEP) Guy had to get a new car this week. Unexpected expense. Ouch.
Ergo, The (SEP) Guy had to get insurance for the new car. Context: I’m the perfect customer. Sign me up and I’m lazy. I barely open my mail, and check online to see that things have come out of my account as they should. Same goes for my insurance. Rate set, I’m good to go.
So, a call to my existing insurance company. Info, info, info. Wait. Wait. Wait. Mr. Guy, we’re pleased to be able to inform you your insurance will only being going up by 50%. (P.S. Dear insurance company: Dulcet tones, do not in fact make it any less impactful.) Aaaackkk.
Whether for ratings or reviews or for persona building, a concept first advanced by Alan Cooper, user experience is fast becoming the definitive Web 2.0 standard.
For ratings and reviews, user generated content is the definitive standard, but a review or rating must be based on user experience to be user generated.
Earlier this week, the Business 2.0 article Entrepreneur finds ’suite’ dreams in hotels profiled some of the success behind Chip Conley CEO of hotel chain Joie de Vivre Hospitality.
My boss that a humorous top ten list would be fun today. I’m a little beyond thinking so here’s a quick one. Just because…
Google PageRank - 10 - Does that seem biased to you?
Yahoo PageRank - 9 - Not bad considering Google apparently has almost 50% more links — according to Yahoo.
MSN PageRank - 9 - Okay, frankly a little surprised by that, but then again it is MSN.
Netscape PageRank - 9 - Again, a little surprised.
Ask PageRank - 9 - Cool. We like Ask. It’s a little forward thinking.
In his post Google & Behavioral Targeting on searchnewz.com, Anil Batra makes a compelling article about just how much information Google has, and from where.
It’s a fascinating read that makes perfect sense.
As Batr points out, while MSN and Yahoo are exploring behavioral targeting based on user generated data from their own sites, Google has it’s footprint in so many other places, and is cutting a much, much wider swath.
Tainted pet food may seem like an odd subject for a search engine blog but it’s an opportunity to talk about seasonaliy, habituation and patterns in search. It is also, oddly enough, an opportunity to talk about Google’s new cost per action in action.
When it comes to patterns in search, I know of no one more informed on the subject than Bill Tancer, General Manager, Global Research at Hitwise.
Yippee! It’s shameless plug day.
Someone (No names mentioned, well, except in the press release — you’ll have to watch the news below to find out.) in the Search Engine People office was searching his own name today — and it wasn’t The (SEP) Guy. To his surprise, he found out he was on a webpronews.com video blog, and in a good way!
And here it is…
Have a good one.
~ The (SEP) Guy
