How to Overcome the Most Common B2B Content Marketing Challenge in 2016? [Stats]

Insanity is..."doing the same thing over and over and expecting a different result." - Albert Einstein

As I compared the B2B Content Marketing 2016: Benchmarks, Budgets, and Trends North America report with the equivalent 2015 report, I was shocked to find [...]

By |December 7th, 2015|Content, Inbound Marketing|Comments Off on How to Overcome the Most Common B2B Content Marketing Challenge in 2016? [Stats]

Sources For Finding Relevant News Stories For Blog Posts

A selection of popular news sources for bloggers. Google News

Google News brings together the latest news from over 50,000 world-wide sources. It is one of the most popular news sources for bloggers, 

It is easy to set personal [...]

By |December 4th, 2015|Content|3 Comments

How To Add Video To Your Online Marketing Strategy

Video. It fills many businesses with confusion, panic and more often than not bewilderment. But video need not be something a business fears. Instead, it should be an element of online marketing you embrace. It is fun, engaging and [...]

By |December 3rd, 2015|Content, Marketing|Comments Off on How To Add Video To Your Online Marketing Strategy

Get Local Results Without Google's Change Location Search Filter Tool

Google has confirmed that the search tool option to filter results by location has been permanently removed.

Filtering search results by location is a feature that was underused by regular searchers. SEO's and other digital marketers used the [...]

By |December 2nd, 2015|Local Search, SEO|Comments Off on Get Local Results Without Google's Change Location Search Filter Tool

7 New SEO Opportunities In 2016

The changing Google landscape brings extra value to those who adapt

Google updates are always a two-edged sword. Those who rely on elderly strategies may find their rankings falling like the last leaves of winter, while traffic slows like [...]

By |December 1st, 2015|SEO|11 Comments

5 Things To Consider When Spending Your Online Marketing Budget

Business owners and marketers have a lot options as to where to spend their budgets, especially for online campaigns. While it can appear to be overwhelming when looking for the right programs for your business, here are some [...]

By |November 27th, 2015|Marketing|Comments Off on 5 Things To Consider When Spending Your Online Marketing Budget

10 Crazy Good Shortcode Collection Plugins For WordPress

 

On March 29, 2008, WordPress 2.5 was released. Of the many changes and improvements in the new version, perhaps the support of so-called shortcodes was one of the most interesting and useful features. Shortcodes were introduced to create macros [...]

By |November 26th, 2015|Web Design|Comments Off on 10 Crazy Good Shortcode Collection Plugins For WordPress

4 Tips To Help You Master SEO Content Writing

When it comes to SEO we've all heard that "content is king" and the better yours is the more likely you are to rank higher. While this might be great for companies with dedicated staff writers, many people end [...]

By |November 25th, 2015|Content|1 Comment

[Study] 1/3 of Americans Would Never Knowingly Purchase From Canadian Retailers

One of the biggest questions we’ve been curious about when it comes to Canadian retailers is whether or not their location in Canada is off-putting for potential American customers. Does the fact that a website promotes itself as “Canadian” or [...]

By |November 24th, 2015|SEO|Comments Off on [Study] 1/3 of Americans Would Never Knowingly Purchase From Canadian Retailers

Why There Is No Share Count On Your Twitter Button (& How To Get Counts)

If you haven't looked at your website over the weekend, you came to the office this morning, checked your site and wondered "hey, where is the share count on my Twitter button?"

For most people your Tweet button looked like #1 [...]

By |November 23rd, 2015|Social Media Marketing|1 Comment