Image courtesy of rapidsharecinema.blogspot.com
According to the ComScore figures, growth in paid-search clicks happens to be slowing down.  Is it because of the economy?  Is it because of the "R" word that is being used in the United States?  Don't know, but there was still growth in Google.  Certainly it may not have been huge growth [...]

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Andrew Goodman, of Traffick.com and Page Zero Media, and I are if not friends, well, at least peers with a mutual and healthy respect for each other both knowing exactly how long the other has been at this Search (whether paid or otherwise) stuff in this country. Over the years we've lunched, coffee'd and [...]

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Now that you've forged your Foundation Friends, and are beginning to expand your authority by continuing to write excellent quality blog posts, while securing new friends and fans through the previously mentioned tactics, the concepts 'Spheres of Influence' and 'Influence Ripples' become tremendously important.

Source: http://darmano.typepad.com/logic_emotion/
Spheres of Influence & Influence Ripples … the Concept:
David Armano introduced [...]

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I have Yellow Pages on Google alert and with the Yellow Pages annual conference titled “YP Industry Pledges Counteroffensive.” last week in Las Vegas, it’s no wonder my inbox was overflowing with stats, figures and opinions on its future.
According to the latest Industry Usage Study from the Yellow Pages Association, they are certainly [...]

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There is no sales tip in the world that will make your blog convert if it's not a quality blog.
Next week I'll write about How to get your Blog Traffic to Convert (part five in a 5 part series on Blog Strategy with a focus on clients). But before we can cover that, [...]

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This post is part of an ongoing series: How Search Really Works.
Previously: Relevance (1)
Another way we can assess the relevance of a document is by term weighting.
From the keyword density myth we know that true term weighting is done collection wide.
By looking at the number of documents in the index that a term appears in [...]

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OK, I'll admit it, I read the comments on YouTube…but I don't think there is any truth to the rumor that I inspired this Scott Johnson classic.

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With the flurry of news stories running rampant over the past 24-48 hours, poor Scarlett Yahoo must be exhausted. Who indeed to take to the cotillion? There's that awful Rhett MSN or that nice Ashley Wilkes Google.

Frankly, I'm reminded of the opening scene with Scarlett on the veranda cloying with prospective suitors and [...]

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Image Courstesy Businessweek.com
HOLY SMOKES!  I am completely blown away by the moves of Yahoo this week, in an effort to stave off the Microsoft takeover.  As of yesterday for a two week trial, Google will handle advertising for a tiny piece of the searches carried out on Yahoo.  In fact, Google will place ads alongside [...]

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Ever heard it said … "to have a good friend, you've got to be a good friend"?

Image courtesy: Prosoundweb.com
Well its absolutely true! A group of friends with similar interests but complementary skills is beneficial for all involved, especially where each works to help the others in the group. If each member is an authority in [...]

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