Comments on: The Next Evolution of Social Media… http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html Canada's Search and Social Media Authority Mon, 13 Feb 2012 17:01:05 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Grace http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-149636 Grace Mon, 09 Jan 2012 20:58:53 +0000 http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-149636 Great post, Jennifer. I completely sympathize with your concern about social media promoting "popular" as opposed to quality content. It seems to me that many social media networks run the risk of deteriorating into what eerily resembles a high school popularity contest. The process of improving your website's position has become more about collecting votes & "likes" and less about circulating valuable and compelling content. Sensationalist stories that amount to little more than tawdry gossip flood my social stratosphere because they're endorsed by the masses (but certainly not me). Who needs to make straight A's when you have the approval of the football team? My hope is that, like our high school selves, social media will "grow up" and recognize that it's in everyone's best interest to promote excellence over trends. Great post, Jennifer. I completely sympathize with your concern about social media promoting "popular" as opposed to quality content. It seems to me that many social media networks run the risk of deteriorating into what eerily resembles a high school popularity contest. The process of improving your website's position has become more about collecting votes & "likes" and less about circulating valuable and compelling content. Sensationalist stories that amount to little more than tawdry gossip flood my social stratosphere because they're endorsed by the masses (but certainly not me). Who needs to make straight A's when you have the approval of the football team? My hope is that, like our high school selves, social media will "grow up" and recognize that it's in everyone's best interest to promote excellence over trends.

]]> By: Team Reading List 2.8.08 » (EMP) E-Marketing Performance http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-2602 Team Reading List 2.8.08 » (EMP) E-Marketing Performance Thu, 17 Jul 2008 22:18:19 +0000 http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-2602 [...] The Next Evolution of Social Media… [...] [...] The Next Evolution of Social Media… [...]

]]> By: 50 best social media links - Twitter Blogs and Bookmarks http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-930 50 best social media links - Twitter Blogs and Bookmarks Thu, 13 Mar 2008 04:45:23 +0000 http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-930 [...] The Next Evolution of Social Media… [...] [...] The Next Evolution of Social Media… [...]

]]> By: Jennifer Osborne http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-929 Jennifer Osborne Sun, 10 Feb 2008 16:38:26 +0000 http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-929 Elizabeth and Kimota, thank you! Charlie, I really appreciate differing points of view. I was referring more to the new aggregation sites where the ability to personalize would allow me to show more of who I am i.e. science and technology versus odd stuff or celebrity news. Agreed that FB does a better job at letter your "whole self" come out. I think SU has done a better job here too. But this raises a great point. We talk in terms of social media but the various mediums are quite different from each other. How we interact with a news aggregater is totally different than social bookmarking, SU, FB, etc. hmmm, maybe this should be another post? Elizabeth and Kimota, thank you!

Charlie, I really appreciate differing points of view. I was referring more to the new aggregation sites where the ability to personalize would allow me to show more of who I am i.e. science and technology versus odd stuff or celebrity news.

Agreed that FB does a better job at letter your "whole self" come out. I think SU has done a better job here too.

But this raises a great point. We talk in terms of social media but the various mediums are quite different from each other. How we interact with a news aggregater is totally different than social bookmarking, SU, FB, etc.

hmmm, maybe this should be another post?

]]> By: charlie robinson http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-928 charlie robinson Sun, 10 Feb 2008 12:13:15 +0000 http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-928 You say: "Is it possible to bring more personalization into Social Media?" I think what social media sites are providing - well, in my experience with FB for sure - is a far larger cross section of interests about one particular person. Why do we need to categorise and pigeon hole people? Isn't that the friend experience - getting all the different angles that make the whole person? I also have to disagree with the personalising of pages eg via design etc as it DOES make me concentrate on the content. Sorry but I guess I'm not really agreeing. But that's OK!!! xc You say: "Is it possible to bring more personalization into Social Media?"

I think what social media sites are providing – well, in my experience with FB for sure – is a far larger cross section of interests about one particular person. Why do we need to categorise and pigeon hole people? Isn't that the friend experience – getting all the different angles that make the whole person?

I also have to disagree with the personalising of pages eg via design etc as it DOES make me concentrate on the content.

Sorry but I guess I'm not really agreeing. But that's OK!!! xc

]]> By: (EMP) E-Marketing Performance » : » Team Reading List 2.8.08 http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-927 (EMP) E-Marketing Performance » : » Team Reading List 2.8.08 Fri, 08 Feb 2008 15:55:14 +0000 http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-927 [...] The Next Evolution of Social Media… [...] [...] The Next Evolution of Social Media… [...]

]]> By: Elizabeth Able http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-926 Elizabeth Able Thu, 07 Feb 2008 18:51:30 +0000 http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-926 One thing I'd do to SU is rename "add as a friend" to "subscribe." Subscribing doesn't mean someone is my friend, and calling it adding someone as a friend trivializes the human relationships that do also form independently of if I read their blog. I will subscribe to someone I think is interesting, if they're my "friend" or not. One thing I'd do to SU is rename "add as a friend" to "subscribe." Subscribing doesn't mean someone is my friend, and calling it adding someone as a friend trivializes the human relationships that do also form independently of if I read their blog.

I will subscribe to someone I think is interesting, if they're my "friend" or not.

]]> By: The Next Evolution of Social Media… http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-925 The Next Evolution of Social Media… Thu, 07 Feb 2008 08:27:33 +0000 http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-925 [...] read an interesting post today, with the same title. Author of the article argues that the very design model of social media is [...] [...] read an interesting post today, with the same title. Author of the article argues that the very design model of social media is [...]

]]> By: Kimota http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-924 Kimota Thu, 07 Feb 2008 00:02:53 +0000 http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-924 Excellent post and one that rings true for a lot of people I'm sure. This is a huge dilemma as the very nature of social media is also its undoing. Some out-loud thinking follows... Because networking is such an important part of social media - where we add each other as contacts because we enjoy each other's content - this function then feeds the loyalty bias in voting up posts. Maybe the algos should be adjusted to recognise the bias of these people listed as contacts on a person's profile, reducing the tendency for people to get a post hot simply by developing and actioning an active and loyal list of contacts. The problem will then become that people won't add contacts but will find ways of networking off-site to build their Digg brigades. Hmmm... what to do... Or... to prevent the above, if a person automatically gets added to a contact list after voting up that users content x number of times in recognition of their likely bias. X could be rated as a ratio of those votes against their overall votes against the number of users of a site so that a site with a smaller number of users would have a larger x triggering the bias algo. Or I could simply be out of my mind. Excellent post and one that rings true for a lot of people I'm sure. This is a huge dilemma as the very nature of social media is also its undoing.

Some out-loud thinking follows…

Because networking is such an important part of social media – where we add each other as contacts because we enjoy each other's content – this function then feeds the loyalty bias in voting up posts. Maybe the algos should be adjusted to recognise the bias of these people listed as contacts on a person's profile, reducing the tendency for people to get a post hot simply by developing and actioning an active and loyal list of contacts.

The problem will then become that people won't add contacts but will find ways of networking off-site to build their Digg brigades. Hmmm… what to do…

Or… to prevent the above, if a person automatically gets added to a contact list after voting up that users content x number of times in recognition of their likely bias. X could be rated as a ratio of those votes against their overall votes against the number of users of a site so that a site with a smaller number of users would have a larger x triggering the bias algo.

Or I could simply be out of my mind.

]]> By: Jennifer Osborne http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-922 Jennifer Osborne Wed, 06 Feb 2008 22:02:06 +0000 http://www.searchenginepeople.com/blog/the-next-evolution-of-social-media.html#comment-922 Hi Kim, I agree it's a tough one. The submitter is critical to the equation and quality is definitely defined by the user. I really appreciate you adding to the conversation by providing a different point of view! Hi Kim, I agree it's a tough one. The submitter is critical to the equation and quality is definitely defined by the user. I really appreciate you adding to the conversation by providing a different point of view!

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