Findings for PPC in Chandler

Chandler Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Chandler was the 80th least expensive city in USA in keyword bids in Google Adwords for the month of September 2016. Chandler also ranks amongst the least expensive cities in Arizona, ranking as number 5th. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Year over Year Google Adwords Prices for Chandler are up in September 2016

SEP's research shows that the average price of a click to advertisers targeting Chandler keywords increased by (Yr/Yr increase %)% versus the same keywords one year earlier.

Google Adwords Keyword Prices 24% Higher in Chandler than Gilbert

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Chandler are 24% higher than in Gilbert. The average price of a click in Chandler is $14.75.

This price difference is understandable though, given the population of Gilbert is less than Chandler, which generally means less competition and therefore lower prices.

To get a better sense of relative prices, we also compared prices with another city of equal population, St. Petersburg, and found the average price of a click in Chandler was 13% lower than in St. Petersburg. This suggests that perhaps prices in Chandler are relatively low.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

PPC Industry Data for Chandler

Summary PPC Stats for Chandler for September 2016
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 14.75 80th 23rd 5th -1
Automotive/Vehicle Auto Insurance 81.52 35th 13rd 3rd 0
Dealerships 5.63 23rd 12nd 5th NA
Towing 6.38 35th 11th 2nd -23
Average 24.98 25th 9th 3rd -7
B2B Office Furniture 4.49 103rd 35th 5th -28
Average 4.49 134th 44th 6th NA
Entertainment/Recreation Restaurants 0.65 229th 70th 9th -39
Average 0.65 229th 70th 9th -39
Finance Insurance 80.84 23rd 6th 1st NA
Average 80.84 7th 3rd 1st NA
Health, Beauty & Fitness Chiropractors 14.08 27th 9th 2nd -18
Dentists 13.43 75th 20th 5th 10
Massage Therapy 6.16 83rd 28th 4th 43
Average 12.48 39th 11th 2nd 5
Home & Garden Appliance Repair 16.33 63rd 15th 5th 5
Furniture 2.21 209th 58th 9th 0
Garage Doors 48.07 28th 11th 4th -3
Landscapers 10.03 8th 1st 1st 28
Moving Companies 21.35 50th 8th 5th -7
Pest Control 31.47 33rd 3rd 2nd 21
Plumbers 49.30 63rd 19th 8th -19
Roofing 12.00 141st 45th 7th 6
Self Storage Companies 18.43 11th 3rd 1st 53
Average 23.32 39th 14th 6th 7
Legal Law Firms 5.19 218th 58th 8th NA
Average 5.19 235th 63rd 9th NA
Real Estate Apartment Rentals 4.30 11th 2nd 1st -5
Condos 2.93 20th 4th 3rd -12
New Home Developers 6.79 23rd 5th 3rd -3
Realtors 3.36 20th 4th 3rd 0
Average 4.27 17th 4th 3rd -4
Shopping Florists 9.41 20th 5th 1st 0
Average 9.41 20th 5th 1st 0
Travel Car Rentals 2.13 193rd 63rd 8th -7
Hotels 5.45 35th 13rd 3rd 0
Average 3.79 119th 42nd 5th -4

Study Results for Other Cities:

See full City list:

U.S. Cities

Canadian Cities

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.