Findings for PPC in Gilbert

Gilbert Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Gilbert was the 158th least expensive city in USA in keyword bids in Google Adwords for the month of December 2014. Gilbert also ranks amongst the least expensive cities in Arizona, ranking as number 8th. In the study, San Buenaventura ranked as the most expensive city in the country, while Manchester ranked as the least expensive city.

Google Adwords Keyword Prices 0% Lower in Gilbert than Chandler

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Gilbert are 0% lower than in Chandler. The average price of a click in Gilbert is $9.56.

This price differential is expected however, as Chandler has a larger population than Gilbert.

For better comparison of prices, we also compared prices with another city with a similar population, Baton Rouge, and found the average price of a click in Gilbert was 57% lower than in Baton Rouge.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

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PPC Industry Data for Gilbert


Summary PPC Stats for Gilbert for December 2014
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 9.56 158th 45th 8th -1
Automotive/Vehicle Dealerships 3.41 112nd 42nd 7th 3
Average 3.41 198th 59th 8th 0
Entertainment/Recreation Restaurants 0.87 201st 62nd 9th 5
Average 0.87 201st 62nd 9th 5
Health, Beauty & Fitness Chiropractors 10.93 59th 18th 3rd 11
Dentists 9.65 164th 51st 8th -13
Average 10.08 97th 33rd 6th -3
Home & Garden Appliance Repair 18.32 54th 14th 3rd 24
Furniture 2.85 87th 16th 2nd 12
Garage Doors 30.85 54th 12nd 6th -10
Landscapers 6.09 55th 19th 2nd -9
Moving Companies 29.22 20th 3rd 2nd NA
Pest Control 14.40 175th 31st 9th 11
Plumbers 31.06 112nd 30th 9th 0
Roofing 14.78 89th 33rd 4th 8
Self Storage Companies 11.63 134th 33rd 7th 7
Average 17.10 120th 27th 8th 4
Real Estate Apartment Rentals 1.99 94th 20th 6th -18
Condos 4.08 11th 3rd 1st NA
New Home Developers 5.08 55th 21st 5th 31
Realtors 3.79 35th 10th 7th -1
Average 3.67 42nd 13rd 6th 1
Shopping Florists 3.35 214th 59th 9th -24
Average 3.35 214th 59th 9th -24
Travel Hotels 1.84 227th 72nd 10th -48
Average 1.84 254th 77th 9th NA

Study Results for Other Cities:

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.