Findings for PPC in Gilbert

Gilbert Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Gilbert was the 155th least expensive city in USA in keyword bids in Google Adwords for the month of September 2014. Gilbert also ranks amongst the least expensive cities in Arizona, ranking as number 9th. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Month over Month Google Adwords Prices for Gilbert Rise in September 2014

SEP's research shows that the average price of a click to advertisers targeting Gilbert keywords increased by 15% in September 2014.

Google Adwords Keyword Prices 13% Lower in Gilbert than Chandler

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Gilbert are 13% lower than in Chandler. The average price of a click in Gilbert is $8.81.

This price differential is expected however, as Chandler has a larger population than Gilbert.

For better comparison of prices, we also compared prices with another city with a similar population, Baton Rouge, and found the average price of a click in Gilbert was 39% lower than in Baton Rouge.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

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PPC Industry Data for Gilbert

Summary PPC Stats for Gilbert for September 2014
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 8.81 155th 39th 9th 15
Automotive/Vehicle Dealerships 2.97 130th 47th 7th NA
Average 2.97 208th 54th 7th NA
Entertainment/Recreation Restaurants 1.10 138th 40th 4th 32
Average 1.10 138th 40th 4th 32
Health, Beauty & Fitness Chiropractors 8.79 67th 22nd 3rd 2
Dentists 10.40 120th 41st 7th NA
Average 9.86 70th 19th 4th -4
Home & Garden Appliance Repair 12.22 59th 18th 5th NA
Furniture 1.87 154th 47th 8th NA
Garage Doors 46.02 11th 3rd 1st NA
Landscapers 7.81 31st 10th 1st NA
Pest Control 16.68 191st 41st 8th NA
Plumbers 41.57 70th 20th 7th 4
Roofing 7.02 157th 48th 8th NA
Self Storage Companies 4.87 250th 63rd 10th NA
Average 16.22 95th 22nd 9th NA
Legal Law Firms 9.89 123rd 38th 6th NA
Average 9.89 185th 53rd 8th NA
Real Estate Apartment Rentals 1.99 56th 11th 5th 22
Condos 3.31 13rd 2nd 2nd NA
New Home Developers 4.95 25th 11th 5th -7
Realtors 2.94 52nd 19th 8th NA
Average 3.15 31st 9th 5th 5
Shopping Florists 4.36 171st 52nd 7th NA
Average 4.36 171st 52nd 7th NA
Travel Car Rentals 0.65 209th 66th 10th NA
Hotels 3.49 82nd 32nd 6th -1
Average 2.54 165th 55th 9th NA

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.