Findings for PPC in El Monte

El Monte Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that El Monte was the 174th least expensive city in USA in keyword bids in Google Adwords for the month of August 2016. El Monte also ranks amongst the least expensive cities in California, ranking as number 45th. In the study, San Buenaventura ranked as the most expensive city in the country, while Manchester ranked as the least expensive city.

Month over Month Google Adwords Prices for El Monte Rise in August 2016

SEP's research shows that the average price of a click to advertisers targeting El Monte keywords increased by 32% in August 2016.

Not surprisingly, the month over month price increases for El Monte Google Adwords terms helped increase prices (yr./yr. price increase)% higher than the same period last year.

Google Adwords Keyword Prices 17% Lower in El Monte than West Covina

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in El Monte are 17% lower than in West Covina. The average price of a click in El Monte is $10.86.

This price difference is interesting though, given the population of West Covina is less than El Monte.

To get a better sense of relative prices, we also compared prices with another similarly sized city, Columbia, and found the average price of a click in El Monte was 19% lower than in Columbia.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

PPC Industry Data for El Monte

Summary PPC Stats for El Monte for August 2016
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 10.86 174th 52nd 45th 32
Automotive/Vehicle Dealerships 1.97 209th 67th 55th NA
Average 1.97 278th 80th 67th -5
B2B Office Furniture 7.92 27th 9th 9th 30
Average 7.92 49th 18th 17th NA
Finance Payday Loans 12.87 61st 29th 28th 1
Average 12.87 151st 45th 36th NA
Health, Beauty & Fitness Dentists 19.10 12nd 4th 4th 498
Average 19.10 3rd 1st 1st 149
Home & Garden Furniture 7.60 6th 1st 1st 11
Garage Doors 60.61 16th 9th 9th 428
Plumbers 89.04 5th 1st 1st -5
Self Storage Companies 10.30 145th 51st 47th 0
Average 31.36 13rd 5th 5th 38
Real Estate Apartment Rentals 0.71 238th 72nd 60th 0
Condos 0.96 172nd 57th 46th NA
New Home Developers 2.86 165th 59th 55th NA
Realtors 1.38 225th 73rd 61st NA
Average 1.37 237th 73rd 63rd NA
Shopping Florists 8.57 64th 28th 25th 0
Average 8.57 64th 28th 25th 0
Travel Car Rentals 2.31 193rd 67th 59th 0
Hotels 3.15 217th 73rd 61st 0
Average 2.73 250th 78th 65th 0

Study Results for Other Cities:

See full City list:

U.S. Cities

Canadian Cities

Interested in learning if your PPC campaigns are optimized for maximum ROI and performance? Let one of our PPC specialists dive into your Google Adwords or Bing account to review the current setup and identify areas for improvement. They will review your campaigns, ad groups, targeting and keywords among other essential elements. Click below to learn more or to order your PPC audit today.

Get a FREE PPC Audit

About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.