Findings for PPC in Elk Grove

Elk Grove Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Elk Grove was the 244th least expensive city in USA in keyword bids in Google Adwords for the month of September 2016. Elk Grove also ranks amongst the least expensive cities in California, ranking as number 63rd. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Google Adwords Keyword Prices 61% Lower in Elk Grove than Sacramento

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Elk Grove are 61% lower than in Sacramento. The average price of a click in Elk Grove is $7.09.

This price differential is expected however, as Sacramento has a larger population than Elk Grove.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

PPC Industry Data for Elk Grove

Summary PPC Stats for Elk Grove for September 2016
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 7.09 244th 75th 63rd -4
Automotive/Vehicle Dealerships 5.29 31st 6th 3rd NA
Tires 2.52 193rd 67th 58th -21
Towing 4.32 95th 30th 24th 76
Average 4.04 221st 64th 51st 13
Entertainment/Recreation Restaurants 0.53 235th 68th 56th -28
Average 0.53 235th 68th 56th -28
Finance Payday Loans 4.92 128th 51st 45th -18
Average 4.92 193rd 63rd 53rd NA
Health, Beauty & Fitness Chiropractors 5.59 173rd 49th 38th 84
Dentists 9.91 161st 51st 42nd -12
Martial Arts 2.99 69th 20th 17th 19
Average 7.69 198th 61st 51st 5
Home & Garden Appliance Repair 6.51 195th 65th 56th -21
Furniture 3.63 88th 23rd 20th -3
Garage Doors 22.94 113rd 49th 45th -5
Landscapers 3.19 164th 40th 31st -21
Pest Control 25.64 62nd 26th 21st -20
Plumbers 30.89 138th 58th 54th -21
Roofing 2.91 216th 58th 46th -16
Self Storage Companies 5.44 234th 78th 67th -21
Average 13.86 179th 65th 58th -12
Real Estate Apartment Rentals 1.35 154th 38th 31st 2
Condos 0.90 169th 52nd 42nd -27
New Home Developers 3.00 137th 47th 41st -26
Realtors 1.73 137th 39th 32nd -24
Average 1.72 175th 51st 42nd -17
Shopping Florists 5.65 153rd 51st 44th -14
Average 5.65 153rd 51st 44th -14
Travel Car Rentals 2.24 186th 66th 57th -4
Hotels 4.14 130th 45th 35th 0
Average 3.19 194th 58th 48th -2

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.