Findings for PPC in Fremont

Fremont Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Fremont was the 214th least expensive city in USA in keyword bids in Google Adwords for the month of September 2014. Fremont also ranks amongst the least expensive cities in California, ranking as number 52nd. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Google Adwords Keyword Prices 60% Lower in Fremont than Sacramento

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Fremont are 60% lower than in Sacramento. The average price of a click in Fremont is $6.92.

This price differential is expected however, as Sacramento has a larger population than Fremont.

For better comparison of prices, we also compared prices with another city with a similar population, Arlington, and found the average price of a click in Fremont was 45% lower than in Arlington.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

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PPC Industry Data for Fremont

Summary PPC Stats for Fremont for September 2014
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 6.92 214th 64th 52nd -2
Automotive/Vehicle Auto Parts 0.99 135th 61st 51st NA
Dealerships 2.45 175th 43rd 35th NA
Tires 3.07 106th 39th 34th 14
Towing 3.08 87th 29th 22nd NA
Average 2.41 236th 65th 52nd -1
Entertainment/Recreation Restaurants 1.60 72nd 20th 19th -4
Average 1.60 72nd 20th 19th -4
Health, Beauty & Fitness Chiropractors 7.79 81st 23rd 15th 5
Dentists 13.51 50th 13rd 10th NA
Martial Arts 0.53 104th 31st 26th 18
Average 10.02 64th 17th 12nd -3
Home & Garden Appliance Repair 19.93 14th 8th 8th NA
Furniture 1.28 204th 66th 55th NA
Garage Doors 20.13 89th 44th 40th NA
Landscapers 1.43 184th 50th 39th NA
Moving Companies 12.01 117th 37th 30th NA
Pest Control 21.37 143rd 58th 50th NA
Plumbers 15.48 195th 67th 58th -39
Roofing 9.28 121st 29th 19th NA
Self Storage Companies 5.22 244th 79th 67th -8
Windows and Doors 6.71 58th 15th 11th NA
Average 11.01 194th 71st 62nd NA
Legal Family Law 17.21 58th 15th 11th NA
Law Firms 3.49 204th 47th 35th NA
Real Estate Lawyers 5.14 42nd 10th 7th NA
Average 8.61 196th 47th 35th NA
Real Estate Apartment Rentals 1.37 120th 35th 28th 8
Condos 1.54 89th 24th 17th NA
New Home Developers 4.51 42nd 7th 5th 44
Realtors 3.89 15th 5th 4th NA
Average 3.01 39th 7th 5th 23
Shopping Florists 3.92 189th 59th 50th NA
Average 3.92 189th 59th 50th NA
Travel Car Rentals 1.88 167th 57th 49th -1
Hotels 3.35 96th 25th 16th -1
Average 2.61 156th 45th 36th -1

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.