Findings for PPC in Garden Grove

Garden Grove Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Garden Grove was the 222nd least expensive city in USA in keyword bids in Google Adwords for the month of September 2014. Garden Grove also ranks amongst the least expensive cities in California, ranking as number 55th. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Google Adwords Keyword Prices 38% Lower in Garden Grove than Anaheim

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Garden Grove are 38% lower than in Anaheim. The average price of a click in Garden Grove is $6.57.

This price differential is expected however, as Anaheim has a larger population than Garden Grove.

For better comparison of prices, we also compared prices with another city with a similar population, Chattanooga, and found the average price of a click in Garden Grove was 28% lower than in Chattanooga.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

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PPC Industry Data for Garden Grove

Summary PPC Stats for Garden Grove for September 2014
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 6.57 222nd 67th 55th 1
Automotive/Vehicle Dealerships 2.36 184th 46th 38th NA
Tires 5.20 15th 4th 4th 0
Towing 5.09 36th 13rd 9th NA
Average 4.22 162nd 44th 36th NA
Entertainment/Recreation Restaurants 1.42 95th 28th 26th -1
Average 1.42 95th 28th 26th -1
Health, Beauty & Fitness Dentists 7.76 194th 58th 47th NA
Average 7.76 153rd 45th 33rd NA
Home & Garden Furniture 1.79 163rd 44th 33rd NA
Garage Doors 21.33 82nd 38th 35th NA
Plumbers 45.11 60th 23rd 19th NA
Self Storage Companies 10.80 112nd 34th 31st NA
Average 22.49 30th 13rd 13rd NA
Real Estate Apartment Rentals 0.87 181st 53rd 42nd -23
Condos 0.54 180th 60th 50th NA
New Home Developers 0.88 203rd 71st 61st -23
Realtors 1.00 246th 76th 63rd NA
Average 0.89 263rd 79th 66th -8
Shopping Florists 4.99 139th 38th 32nd NA
Average 4.99 139th 38th 32nd NA
Travel Car Rentals 1.64 183rd 65th 56th NA
Hotels 2.45 187th 62nd 51st 0
Average 2.18 214th 71st 60th NA

Study Results for Other Cities:

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.