Findings for PPC in Garden Grove

Garden Grove Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Garden Grove was the 124th least expensive city in USA in keyword bids in Google Adwords for the month of April 2015. Garden Grove also ranks amongst the least expensive cities in California, ranking as number 29th. In the study, San Buenaventura ranked as the most expensive city in the country, while Manchester ranked as the least expensive city.

Google Adwords Keyword Prices 12% Lower in Garden Grove than Anaheim

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Garden Grove are 12% lower than in Anaheim. The average price of a click in Garden Grove is $12.73.

This price differential is expected however, as Anaheim has a larger population than Garden Grove.

For better comparison of prices, we also compared prices with another city with a similar population, Chattanooga, and found the average price of a click in Garden Grove was 21% lower than in Chattanooga.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

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PPC Industry Data for Garden Grove

Summary PPC Stats for Garden Grove for April 2015
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 12.73 124th 38th 29th NA
Automotive/Vehicle Dealerships 5.31 32nd 8th 5th NA
Tires 6.02 22nd 7th 7th 0
Towing 6.28 56th 23rd 20th 34
Average 5.87 187th 51st 42nd NA
Entertainment/Recreation Restaurants 1.57 79th 32nd 27th 71
Average 1.57 79th 32nd 27th 71
Health, Beauty & Fitness Chiropractors 8.11 141st 36th 25th 73
Dentists 10.79 153rd 47th 39th 0
Optometrists 1.09 150th 48th 39th NA
Average 7.69 225th 65th 54th 7
Home & Garden Appliance Repair 32.54 10th 9th 9th 0
Furniture 2.10 177th 59th 50th -46
Garage Doors 62.16 10th 2nd 2nd 1
Landscapers 18.52 1st 1st 1st NA
Pest Control 16.18 169th 67th 58th 0
Plumbers 100.39 6th 3rd 3rd 33
Self Storage Companies 8.89 212nd 74th 64th NA
Average 35.22 6th 3rd 3rd -4
Real Estate Apartment Rentals 1.17 212nd 64th 53rd 23
Condos 1.88 93rd 25th 17th NA
New Home Developers 4.11 78th 15th 13rd -8
Realtors 1.60 208th 65th 52nd NA
Average 2.15 152nd 41st 31st NA
Shopping Florists 8.51 13rd 5th 5th 18
Average 8.51 13rd 5th 5th 18
Travel Car Rentals 2.88 127th 42nd 36th NA
Hotels 2.54 205th 64th 56th -31
Average 2.65 215th 60th 49th NA

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.