Findings for PPC in Inglewood

Inglewood Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Inglewood was the 177th least expensive city in USA in keyword bids in Google Adwords for the month of September 2014. Inglewood also ranks amongst the least expensive cities in California, ranking as number 41st. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Google Adwords Keyword Prices 37% Lower in Inglewood than Torrance

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Inglewood are 37% lower than in Torrance. The average price of a click in Inglewood is $8.32.

This price differential is expected however, as Torrance has a larger population than Inglewood.

To get a better sense of relative prices, we also compared prices with another similarly sized city, Miami Gardens, and found the average price of a click in Inglewood was 229% higher than in Miami Gardens.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

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PPC Industry Data for Inglewood

Summary PPC Stats for Inglewood for September 2014
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 8.32 177th 51st 41st 3
Automotive/Vehicle Dealerships 2.23 195th 51st 42nd NA
Tires 1.13 197th 71st 60th NA
Average 1.68 273rd 78th 65th NA
Entertainment/Recreation Restaurants 0.18 237th 77th 66th -17
Average 0.18 237th 77th 66th -17
Health, Beauty & Fitness Dentists 8.13 184th 54th 43rd NA
Average 8.13 127th 34th 24th NA
Home & Garden Furniture 1.74 173rd 51st 40th NA
Plumbers 59.43 29th 8th 8th NA
Self Storage Companies 20.08 9th 1st 1st 66
Average 32.15 4th 2nd 2nd NA
Real Estate Apartment Rentals 0.65 222nd 70th 59th -18
Condos 1.19 118th 36th 28th NA
Realtors 1.28 219th 66th 54th NA
Average 0.99 249th 74th 62nd 16
Shopping Florists 3.88 191st 60th 51st NA
Average 3.88 191st 60th 51st NA
Travel Car Rentals 2.40 109th 32nd 28th NA
Hotels 2.00 215th 73rd 61st -1
Average 2.13 220th 72nd 61st NA

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.