Findings for PPC in Inglewood

Inglewood Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Inglewood was the 230th least expensive city in USA in keyword bids in Google Adwords for the month of July 2015. Inglewood also ranks amongst the least expensive cities in California, ranking as number 57th. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Google Adwords Keyword Prices 46% Lower in Inglewood than Torrance

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Inglewood are 46% lower than in Torrance. The average price of a click in Inglewood is $7.51.

This price differential is expected however, as Torrance has a larger population than Inglewood.

To get a better sense of relative prices, we also compared prices with another similarly sized city, Miami Gardens, and found the average price of a click in Inglewood was 167% higher than in Miami Gardens.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

PPC Industry Data for Inglewood

Summary PPC Stats for Inglewood for July 2015
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 7.51 230th 68th 57th NA
Automotive/Vehicle Dealerships 1.80 227th 72nd 62nd NA
Tires 11.92 1st 1st 1st 174
Average 6.86 159th 38th 27th NA
Entertainment/Recreation Restaurants 0.54 232nd 78th 65th 3
Average 0.54 232nd 78th 65th 3
Finance Payday Loans 8.24 123rd 46th 41st 0
Average 8.24 162nd 56th 46th NA
Health, Beauty & Fitness Dentists 11.72 136th 46th 38th -2
Average 11.72 78th 23rd 19th -1
Home & Garden Garage Doors 77.20 8th 4th 4th 0
Self Storage Companies 11.12 140th 54th 49th NA
Average 33.14 5th 1st 1st 1
Real Estate Apartment Rentals 0.98 222nd 64th 54th 15
Condos 2.25 71st 12nd 8th NA
Realtors 1.01 260th 79th 66th 12
Average 1.13 261st 80th 67th 17
Shopping Florists 4.50 196th 64th 54th -31
Average 4.50 196th 64th 54th -31
Travel Hotels 2.29 234th 78th 65th -10
Average 2.29 247th 79th 66th NA

Study Results for Other Cities:

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.