Findings for PPC in Moreno Valley

Moreno Valley Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Moreno Valley was the 110th least expensive city in USA in keyword bids in Google Adwords for the month of April 2015. Moreno Valley also ranks amongst the least expensive cities in California, ranking as number 24th. In the study, San Buenaventura ranked as the most expensive city in the country, while Manchester ranked as the least expensive city.

Month over Month Google Adwords Prices for Moreno Valley Rise in April 2015

SEP's research shows that the average price of a click to advertisers targeting Moreno Valley keywords increased by 13% in April 2015.

Google Adwords Keyword Prices 5% Higher in Moreno Valley than Riverside

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Moreno Valley are 5% higher than in Riverside. The average price of a click in Moreno Valley is $13.34.

This price differential is somewhat surprising however, as Riverside has a larger population than Moreno Valley.

To get a better sense of relative prices, we also compared prices with another city with a similar population, Montgomery, and found the average price of a click in Moreno Valley was 175% higher than in Montgomery.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

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PPC Industry Data for Moreno Valley


Summary PPC Stats for Moreno Valley for April 2015
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 13.34 110th 33rd 24th 13
Automotive/Vehicle Auto Insurance 91.54 43rd 13rd 7th 0
Dealerships 2.21 221st 67th 56th NA
Tires 5.99 24th 8th 8th -29
Towing 4.65 95th 35th 30th 82
Average 37.26 9th 3rd 1st 11
Entertainment/Recreation Restaurants 5.37 2nd 2nd 2nd 293
Average 5.37 2nd 2nd 2nd 293
Finance Insurance 29.20 98th 31st 22nd NA
Payday Loans 15.50 47th 22nd 22nd 26
Average 22.35 108th 32nd 25th NA
Health, Beauty & Fitness Chiropractors 8.79 121st 30th 20th 23
Dentists 5.99 258th 74th 61st -11
Optometrists 3.91 91st 28th 22nd NA
Average 6.17 253rd 72nd 59th -1
Home & Garden Appliance Repair 12.82 133rd 48th 43rd 2
Furniture 2.11 176th 58th 49th 3
Garage Doors 55.80 17th 6th 6th 0
Landscapers 0.85 180th 57th 46th -8
Moving Companies 13.13 148th 48th 38th 0
Pest Control 30.72 54th 24th 21st 24
Plumbers 20.76 170th 60th 53rd 6
Self Storage Companies 17.44 42nd 16th 14th 8
Average 18.44 116th 48th 42nd 3
Real Estate Apartment Rentals 1.85 117th 30th 23rd 52
Condos 0.79 182nd 59th 48th -24
New Home Developers 2.53 168th 65th 57th 34
Realtors 1.02 252nd 77th 64th 67
Average 1.53 232nd 71st 59th 32
Shopping Florists 4.87 170th 56th 46th 2
Average 4.87 170th 56th 46th 2
Travel Car Rentals 1.91 202nd 75th 64th 14
Hotels 2.65 196th 61st 53rd -16
Average 2.28 240th 72nd 60th -1

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.