Findings for PPC in Simi Valley

Simi Valley Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Simi Valley was the 136th least expensive city in USA in keyword bids in Google Adwords for the month of September 2016. Simi Valley also ranks amongst the least expensive cities in California, ranking as number 30th. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Year over Year Google Adwords Prices for Simi Valley are up in September 2016

SEP's research shows that the average price of a click to advertisers targeting Simi Valley keywords increased by (Yr/Yr increase %)% versus the same keywords one year earlier.

Google Adwords Keyword Prices 2% Lower in Simi Valley than Thousand Oaks

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Simi Valley are 2% lower than in Thousand Oaks. The average price of a click in Simi Valley is $11.74.

This price differential is expected however, as Thousand Oaks has a larger population than Simi Valley.

To get a better sense of relative prices, we also compared prices with another similarly sized city, Stamford, and found the average price of a click in Simi Valley was 8% higher than in Stamford.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

PPC Industry Data for Simi Valley

Summary PPC Stats for Simi Valley for September 2016
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 11.74 136th 36th 30th -2
Automotive/Vehicle Auto Insurance 14.58 180th 48th 37th 0
Auto Parts 3.30 29th 11th 6th 0
Dealerships 3.60 109th 21st 14th NA
Tires 4.41 66th 21st 21st -14
Average 7.35 167th 44th 34th 4
B2B Office Furniture 3.32 135th 43rd 32nd -20
Average 3.32 150th 48th 37th NA
Entertainment/Recreation Restaurants 8.53 15th 5th 4th 62
Average 8.53 15th 5th 4th 62
Finance Insurance 15.67 121st 32nd 23rd NA
Payday Loans 4.53 139th 57th 49th -62
Average 8.24 154th 45th 36th NA
Health, Beauty & Fitness Chiropractors 9.69 75th 14th 8th 0
Dentists 9.15 189th 58th 48th -30
Martial Arts 0.94 89th 23rd 19th -74
Optometrists 10.18 10th 4th 4th NA
Average 8.47 173rd 54th 44th -13
Home & Garden Appliance Repair 19.09 33rd 13rd 13rd 25
Furniture 3.38 113rd 31st 27th -17
Garage Doors 34.57 58th 21st 21st 42
Landscapers 2.73 181st 50th 38th -16
Moving Companies 28.86 8th 2nd 2nd 38
Pest Control 31.05 36th 15th 11th -3
Plumbers 58.55 34th 16th 14th 7
Self Storage Companies 8.37 162nd 55th 52nd -3
Windows and Doors 7.17 70th 17th 14th NA
Average 25.40 22nd 7th 7th 8
Real Estate Apartment Rentals 0.77 238th 69th 57th -30
Condos 0.82 179th 56th 45th -28
New Home Developers 3.03 134th 46th 40th 4
Realtors 1.45 185th 59th 48th -19
Average 1.46 214th 63rd 52nd -19
Shopping Florists 4.97 170th 59th 50th -23
Average 4.97 170th 59th 50th -23
Travel Car Rentals 3.66 53rd 16th 13rd -1
Hotels 4.33 110th 40th 30th 0
Average 3.99 90th 27th 19th -1

Study Results for Other Cities:

See full City list:

U.S. Cities

Canadian Cities

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.