Findings for PPC in Miami Gardens

Miami Gardens Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Miami Gardens was the 264th least expensive city in USA in keyword bids in Google Adwords for the month of April 2015. Miami Gardens also ranks amongst the least expensive cities in Florida, ranking as number 18th. In the study, San Buenaventura ranked as the most expensive city in the country, while Manchester ranked as the least expensive city.

Google Adwords Keyword Prices 5% Higher in Miami Gardens than Miramar

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Miami Gardens are 5% higher than in Miramar. The average price of a click in Miami Gardens is $4.95.

This price differential is somewhat surprising however, as Miramar has a larger population than Miami Gardens.

To get a better sense of relative prices, we also compared prices with another city with a similar population, Inglewood, and found the average price of a click in Miami Gardens was 25% higher than in Inglewood.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

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PPC Industry Data for Miami Gardens

Summary PPC Stats for Miami Gardens for April 2015
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 4.95 264th 47th 18th NA
Automotive/Vehicle Auto Parts 0.75 161st 32nd 16th 94
Tires 3.24 135th 40th 16th NA
Towing 4.70 92nd 14th 9th NA
Average 3.35 227th 44th 18th NA
Entertainment/Recreation Restaurants 0.47 223rd 49th 19th -19
Average 0.47 223rd 49th 19th -19
Health, Beauty & Fitness Dentists 10.39 168th 29th 14th -12
Average 10.39 116th 20th 10th NA
Home & Garden Pest Control 25.87 94th 17th 10th 0
Self Storage Companies 12.90 122nd 29th 13rd NA
Average 17.22 132nd 23rd 14th NA
Real Estate Apartment Rentals 0.54 261st 51st 19th -2
Condos 0.68 193rd 43rd 19th NA
Realtors 0.55 276th 52nd 20th NA
Average 0.56 285th 52nd 20th NA
Travel Hotels 1.93 225th 46th 17th -21
Average 1.93 255th 50th 20th NA

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.