Findings for PPC in Miramar

Miramar Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Miramar was the 279th least expensive city in USA in keyword bids in Google Adwords for the month of March 2015. Miramar also ranks amongst the least expensive cities in Florida, ranking as number 19th. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Google Adwords Keyword Prices 65% Lower in Miramar than Pembroke Pines

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Miramar are 65% lower than in Pembroke Pines. The average price of a click in Miramar is $4.34.

This price differential is expected however, as Pembroke Pines has a larger population than Miramar.

For better comparison of prices, we also compared prices with another city with a similar population, New Haven, and found the average price of a click in Miramar was 51% lower than in New Haven.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

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PPC Industry Data for Miramar

Summary PPC Stats for Miramar for March 2015
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 4.34 279th 50th 19th NA
Automotive/Vehicle Dealerships 3.55 134th 29th 15th NA
Tires 4.12 94th 30th 14th 10
Average 3.84 229th 43rd 18th NA
B2B Office Furniture 3.69 126th 23rd 9th -7
Average 3.69 147th 28th 14th NA
Entertainment/Recreation Restaurants 0.88 176th 35th 16th 141
Average 0.88 176th 35th 16th 141
Health, Beauty & Fitness Chiropractors 7.19 138th 28th 11th -30
Dentists 5.00 268th 48th 19th 0
Average 6.10 247th 42nd 17th -3
Home & Garden Furniture 1.51 216th 43rd 18th -29
Plumbers 33.03 104th 22nd 10th -4
Self Storage Companies 12.11 147th 29th 13rd -35
Average 12.06 216th 44th 18th -6
Real Estate Apartment Rentals 1.39 158th 41st 13rd -6
Condos 1.11 161st 37th 13rd NA
New Home Developers 1.63 197th 43rd 16th 152
Realtors 1.23 242nd 47th 16th -10
Average 1.37 241st 47th 16th 21
Travel Hotels 3.65 145th 27th 11th -1
Average 3.65 101st 22nd 9th NA

Study Results for Other Cities:

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.