Findings for PPC in Pompano Beach

Pompano Beach Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Pompano Beach was the 147th least expensive city in USA in keyword bids in Google Adwords for the month of May 2016. Pompano Beach also ranks amongst the least expensive cities in Florida, ranking as number 13rd. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Year over Year Google Adwords Prices for Pompano Beach are up in May 2016

SEP's research shows that the average price of a click to advertisers targeting Pompano Beach keywords increased by (Yr/Yr increase %)% versus the same keywords one year earlier.

Google Adwords Keyword Prices 50% Lower in Pompano Beach than Fort Lauderdale

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Pompano Beach are 50% lower than in Fort Lauderdale. The average price of a click in Pompano Beach is $11.04.

This price differential is expected however, as Fort Lauderdale has a larger population than Pompano Beach.

To get a better sense of relative prices, we also compared prices with another similarly sized city, Richardson, and found the average price of a click in Pompano Beach was 20% higher than in Richardson.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

PPC Industry Data for Pompano Beach

Summary PPC Stats for Pompano Beach for May 2016
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 11.04 147th 26th 13rd NA
Automotive/Vehicle Auto Parts 1.31 128th 27th 15th -21
Dealerships 5.58 36th 7th 4th NA
Tires 7.15 13rd 4th 2nd 205
Towing 4.67 70th 19th 11th 131
Average 5.09 185th 39th 15th NA
B2B Office Furniture 4.34 114th 22nd 9th -21
Average 4.34 130th 23rd 10th NA
Entertainment/Recreation Restaurants 2.04 62nd 14th 6th 7
Average 2.04 62nd 14th 6th 7
Health, Beauty & Fitness Dentists 10.53 172nd 30th 12nd 2
Optometrists 6.23 58th 11th 6th NA
Average 9.09 180th 36th 14th 1
Home & Garden Appliance Repair 20.54 37th 6th 5th 5
Furniture 3.97 49th 13rd 9th 42
Garage Doors 44.46 37th 4th 3rd 12
Pest Control 46.14 6th 2nd 1st 30
Plumbers 35.27 114th 21st 10th -2
Self Storage Companies 23.15 13rd 4th 1st 29
Average 28.37 20th 2nd 1st 10
Real Estate Apartment Rentals 1.56 141st 36th 12nd 31
Condos 2.90 41st 13rd 5th 8
Realtors 2.81 102nd 22nd 5th 16
Average 2.38 123rd 29th 8th 14
Shopping Florists 5.85 133rd 28th 13rd -6
Average 5.85 133rd 28th 13rd -6
Travel Car Rentals 2.65 162nd 32nd 12nd -29
Hotels 3.26 172nd 34th 11th 0
Average 2.95 201st 36th 12nd -15

Study Results for Other Cities:

See full City list:

U.S. Cities

Canadian Cities

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.