Findings for PPC in Gulfport

Gulfport Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Gulfport was the 278th least expensive city in USA in keyword bids in Google Adwords for the month of April 2015. Gulfport also ranks amongst the least expensive cities in Mississippi, ranking as number 1st. In the study, San Buenaventura ranked as the most expensive city in the country, while Manchester ranked as the least expensive city.

Google Adwords Keyword Prices 73% Lower in Gulfport than New Orleans

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Gulfport are 73% lower than in New Orleans. The average price of a click in Gulfport is $4.39.

This price differential is expected however, as New Orleans has a larger population than Gulfport.

For better comparison of prices, we also compared prices with another city with a similar population, Wilmington, and found the average price of a click in Gulfport was 59% lower than in Wilmington.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

Evolve your Digital Strategy. Get a PPC Quote today.

PPC Industry Data for Gulfport


Summary PPC Stats for Gulfport for April 2015
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 4.39 278th 13rd 1st NA
Automotive/Vehicle Auto Insurance 37.36 160th 9th 1st NA
Auto Parts 3.10 15th 2nd 1st 0
Dealerships 3.02 174th 9th 1st NA
Tires 0.02 227th 13rd 1st -49
Average 10.88 154th 8th 1st NA
Entertainment/Recreation Restaurants 0.68 200th 10th 2nd -43
Average 0.68 200th 10th 2nd -43
Health, Beauty & Fitness Chiropractors 5.95 180th 9th 1st 0
Dentists 9.99 178th 2nd 1st 65
Average 8.64 189th 3rd 1st 19
Home & Garden Appliance Repair 0.45 196th 9th 1st -32
Furniture 2.41 147th 9th 1st 0
Plumbers 3.04 256th 12nd 1st NA
Self Storage Companies 7.89 220th 13rd 1st NA
Average 3.24 283rd 14th 2nd NA
Real Estate Apartment Rentals 1.98 102nd 6th 1st NA
Condos 0.82 178th 8th 1st NA
Realtors 1.79 194th 12nd 1st 89
Average 1.70 213rd 11th 1st 43
Shopping Florists 7.12 55th 4th 1st NA
Average 7.12 55th 4th 1st NA
Travel Car Rentals 3.03 111st 10th 2nd NA
Hotels 2.27 217th 14th 2nd -15
Average 2.52 226th 14th 2nd NA

Study Results for Other Cities:

Nearest Cities

Similar Cities

See full City list:

U.S. Cities

Canadian Cities

About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.