Findings for PPC in Clarksville

Clarksville Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Clarksville was the 280th least expensive city in USA in keyword bids in Google Adwords for the month of March 2015. Clarksville also ranks amongst the least expensive cities in Tennessee, ranking as number 6th. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Google Adwords Keyword Prices 77% Lower in Clarksville than Nashville

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Clarksville are 77% lower than in Nashville. The average price of a click in Clarksville is $3.88.

This price differential is expected however, as Nashville has a larger population than Clarksville.

For better comparison of prices, we also compared prices with another city with a similar population, Savannah, and found the average price of a click in Clarksville was 63% lower than in Savannah.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

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PPC Industry Data for Clarksville


Summary PPC Stats for Clarksville for March 2015
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 3.88 280th 13rd 6th -1
Automotive/Vehicle Dealerships 3.39 146th 6th 3rd NA
Tires 2.72 183rd 11th 6th 15
Average 3.06 249th 10th 6th 2
Entertainment/Recreation Restaurants 0.75 191st 12nd 6th -16
Average 0.75 191st 12nd 6th -16
Health, Beauty & Fitness Chiropractors 4.82 197th 12nd 6th 12
Dentists 4.61 270th 12nd 6th -6
Massage Therapy 9.42 40th 1st 1st 0
Average 5.48 261st 11th 4th -1
Home & Garden Furniture 4.03 24th 1st 1st -11
Roofing 2.57 200th 12nd 5th NA
Self Storage Companies 7.80 219th 10th 5th NA
Average 4.80 280th 14th 6th NA
Legal Law Firms 6.05 177th 9th 6th NA
Average 6.05 216th 11th 6th NA
Real Estate Apartment Rentals 1.70 112nd 7th 4th -12
Realtors 4.44 18th 1st 1st 1
Average 3.27 49th 2nd 1st -3
Travel Car Rentals 2.78 124th 12nd 5th NA
Hotels 2.68 220th 13rd 6th -6
Average 2.71 218th 12nd 5th NA

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.