Findings for PPC in Clarksville

Clarksville Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Clarksville was the 140th least expensive city in USA in keyword bids in Google Adwords for the month of September 2014. Clarksville also ranks amongst the least expensive cities in Tennessee, ranking as number 4th. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Month over Month Google Adwords Prices for Clarksville Rise in September 2014

SEP's research shows that the average price of a click to advertisers targeting Clarksville keywords increased by 10% in September 2014.

Google Adwords Keyword Prices 36% Lower in Clarksville than Nashville

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Clarksville are 36% lower than in Nashville. The average price of a click in Clarksville is $9.39.

This price differential is expected however, as Nashville has a larger population than Clarksville.

To get a better sense of relative prices, we also compared prices with another similarly sized city, Savannah, and found the average price of a click in Clarksville was 13% higher than in Savannah.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

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PPC Industry Data for Clarksville

Summary PPC Stats for Clarksville for September 2014
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 9.39 140th 6th 4th NA
Automotive/Vehicle Dealerships 3.08 124th 7th 3rd NA
Average 3.08 200th 10th 5th NA
Entertainment/Recreation Restaurants 1.03 149th 10th 4th 8
Average 1.03 149th 10th 4th 8
Finance Payday Loans 5.45 114th 6th 5th NA
Average 5.45 162nd 7th 5th NA
Health, Beauty & Fitness Chiropractors 7.54 91st 5th 3rd NA
Dentists 5.71 248th 11th 4th NA
Average 6.32 216th 8th 3rd NA
Home & Garden Furniture 2.18 125th 10th 6th NA
Landscapers 2.09 167th 11th 6th NA
Pest Control 26.44 88th 5th 3rd NA
Plumbers 42.26 66th 1st 1st NA
Roofing 8.20 136th 9th 4th NA
Self Storage Companies 4.94 247th 10th 6th NA
Average 14.34 133rd 3rd 2nd NA
Legal Law Firms 7.50 161st 8th 5th NA
Personal Injury Law 72.27 87th 5th 2nd NA
Average 29.09 103rd 4th 1st NA
Real Estate Apartment Rentals 1.03 160th 11th 6th NA
Realtors 3.30 35th 1st 1st NA
Average 2.54 73rd 3rd 3rd NA
Travel Car Rentals 2.17 131st 8th 6th NA
Hotels 2.27 202nd 11th 5th -1
Average 2.24 209th 11th 6th NA

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.