Findings for PPC in Kenosha

Kenosha Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Kenosha was the 219th least expensive city in USA in keyword bids in Google Adwords for the month of July 2015. Kenosha also ranks amongst the least expensive cities in Wisconsin, ranking as number 4th. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Month over Month Google Adwords Prices for Kenosha Rise in July 2015

SEP's research shows that the average price of a click to advertisers targeting Kenosha keywords increased by 12% in July 2015.

Not surprisingly, the month over month price increases for Kenosha Google Adwords terms helped increase prices (yr./yr. price increase)% higher than the same period last year.

Google Adwords Keyword Prices 54% Lower in Kenosha than Milwaukee

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Kenosha are 54% lower than in Milwaukee. The average price of a click in Kenosha is $8.14.

This price differential is expected however, as Milwaukee has a larger population than Kenosha.

For better comparison of prices, we also compared prices with another city with a similar population, Sandy Springs, and found the average price of a click in Kenosha was 5% lower than in Sandy Springs.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

PPC Industry Data for Kenosha

Summary PPC Stats for Kenosha for July 2015
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 8.14 219th 60th 4th NA
Automotive/Vehicle Auto Insurance 65.65 77th 22nd 1st NA
Auto Parts 1.91 76th 33rd 2nd 2
Dealerships 2.03 220th 66th 4th NA
Tires 4.62 77th 22nd 2nd 57
Towing 1.44 152nd 47th 4th 12
Average 10.52 128th 38th 2nd NA
Entertainment/Recreation Restaurants 0.36 242nd 70th 4th 42
Average 0.36 242nd 70th 4th 42
Finance Payday Loans 18.46 35th 11th 3rd 60
Average 18.46 110th 35th 3rd NA
Health, Beauty & Fitness Chiropractors 15.53 28th 13rd 1st 114
Dentists 9.82 188th 51st 3rd -17
Optometrists 1.94 128th 41st 3rd NA
Average 9.38 166th 48th 2nd 70
Home & Garden Appliance Repair 8.41 167th 51st 4th 0
Furniture 2.26 186th 52nd 4th -7
Garage Doors 15.93 137th 40th 2nd 23
Landscapers 1.86 179th 60th 4th -50
Moving Companies 11.08 161st 40th 2nd -13
Pest Control 20.48 134th 23rd 1st 15
Self Storage Companies 5.15 253rd 67th 2nd NA
Average 9.26 249th 66th 3rd -4
Legal Law Firms 38.18 38th 10th 1st NA
Average 38.18 109th 26th 3rd NA
Real Estate Apartment Rentals 0.96 227th 69th 4th -21
Condos 0.21 224th 65th 4th -26
Realtors 0.66 275th 75th 4th -35
Average 0.69 279th 77th 4th -22
Shopping Florists 5.04 175th 52nd 4th -7
Average 5.04 175th 52nd 4th -7
Travel Car Rentals 2.72 152nd 47th 4th 22
Hotels 3.04 188th 60th 3rd -3
Average 2.88 209th 63rd 4th 10

Study Results for Other Cities:

See full City list:

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.