Findings for PPC in Fremont

Fremont Ranks Amongst Least Expensive Markets for Google Adwords in USA

SEP's ongoing research into PPC Campaigns has revealed that Fremont was the 106th least expensive city in USA in keyword bids in Google Adwords for the month of May 2016. Fremont also ranks amongst the least expensive cities in California, ranking as number 20th. In the study, San Buenaventura ranked as the most expensive city in the country, while Ontario ranked as the least expensive city.

Year over Year Google Adwords Prices for Fremont are up in May 2016

SEP's research shows that the average price of a click to advertisers targeting Fremont keywords increased by (Yr/Yr increase %)% versus the same keywords one year earlier.

Google Adwords Keyword Prices 21% Lower in Fremont than Sacramento

SEP’s research also tracks Google Adwords price changes and trends in cities across Canada and the U.S. Recent data shows that average prices in Fremont are 21% lower than in Sacramento. The average price of a click in Fremont is $12.93.

This price differential is expected however, as Sacramento has a larger population than Fremont.

For better comparison of prices, we also compared prices with another city with a similar population, Arlington, and found the average price of a click in Fremont was 38% lower than in Arlington.

The Price Rank shows how expensive keywords are in certain industry and segment relative to other cities in a country, region and province.

PPC Industry Data for Fremont

Summary PPC Stats for Fremont for May 2016
Avg Price per Click Rank in Country Rank in Region Rank in province Mo./Mo. % Price Change
City Average 12.93 106th 27th 20th NA
Automotive/Vehicle Auto Insurance 18.32 157th 39th 28th NA
Auto Parts 1.66 100th 28th 22nd 11
Dealerships 4.79 76th 13rd 9th NA
Tires 4.49 87th 20th 19th -5
Towing 2.34 142nd 48th 39th -20
Average 6.07 168th 39th 28th NA
B2B Office Furniture 4.33 116th 35th 29th -28
Average 4.33 132nd 44th 34th NA
Entertainment/Recreation Restaurants 1.64 100th 33rd 25th 42
Average 1.64 100th 33rd 25th 42
Health, Beauty & Fitness Chiropractors 6.66 162nd 47th 35th -14
Dentists 14.50 76th 26th 20th 5
Optometrists 3.59 97th 32nd 24th NA
Average 9.18 176th 56th 46th -5
Home & Garden Appliance Repair 8.97 165th 53rd 46th -14
Furniture 3.01 118th 41st 38th 5
Garage Doors 41.88 42nd 21st 20th 50
Landscapers 6.86 28th 9th 4th NA
Moving Companies 25.10 25th 7th 7th -2
Pest Control 26.96 75th 36th 30th 10
Plumbers 42.40 90th 36th 32nd 3
Roofing 18.13 69th 12nd 3rd NA
Self Storage Companies 8.72 189th 71st 62nd 33
Average 20.91 88th 36th 33rd 7
Legal Family Law 26.06 47th 15th 11th NA
Law Firms 70.39 10th 3rd 2nd NA
Personal Injury Law 104.33 70th 19th 17th NA
Real Estate Lawyers 11.97 28th 9th 5th 0
Average 53.19 65th 18th 15th NA
Real Estate Apartment Rentals 1.40 163rd 39th 30th -26
Condos 1.22 145th 50th 42nd NA
New Home Developers 5.30 38th 4th 4th 9
Realtors 3.02 87th 22nd 17th 63
Average 2.77 84th 15th 12nd 20
Shopping Florists 4.98 180th 58th 48th 0
Average 4.98 180th 58th 48th 0
Travel Car Rentals 2.48 178th 58th 50th 9
Hotels 4.12 108th 30th 20th 20
Average 3.30 165th 49th 39th 15

Study Results for Other Cities:

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About SEP Research*

An ongoing PPC Study by Search Engine People tracks and monitors how paid search in North America’s Top Cities is changing over time for select industries.

The study illustrates the Average Price-Per-Click in a given city for select Industries and their related segments. Additionally, it reveals its current rank to other markets in a Country, Province, and its Month over Month % Price change.

This PPC study monitors the prices of keywords, number of advertisers competing for those keywords, and search volumes. To ensure relative market-to-market comparison keywords tracked are based on sufficient search volumes in all markets studied.

The study includes a limited numbers of keywords to represent each industry, and specific segments in each industry. The main industries tracked are:

  • Automotive/Vehicle
  • B2B
  • Entertainment/Recreation
  • Finance
  • Health/Beauty/Fitness
  • Home & Garden
  • Legal
  • Real Estate
  • Shopping
  • Travel
  • Special Events

Currently the data is updated on monthly basis for nearly 200 keywords in over 300 cities across North America. SEP will continue to add keywords, industries, and baskets over time, so if your industry is not here yet, please check back periodically.

*The information found in this page is an early release of the data found in SEP’s ongoing study, and should not be interpreted as being definitive or statistically significant. It is merely a compilation of the interesting data gathered.